Sony Ericsson announce Xperia X1 running Windows Mobile
10 February 2008 by masseur
The world of our consumers and customers is changing. To meet the growing need for mobile Web communication and multimedia entertainment, Sony Ericsson introduces XPERIA. With this new brand Sony Ericsson will position itself at the forefront of mobile convergence.
Barcelona, Spain – 10th February 2008 –Today marked the launch of XPERIATM and a new era in mobile communications with the announcement of the XPERIA X1, a stand-out, arc slider phone from Sony Ericsson designed to address the growing need for a premium, converged mobile experience.
The XPERIA X1 combines a 3-inch clear wide VGA display and a full QWERTY keyboard within a quality metal-finish body. With Windows Mobile inside, the XPERIA X1 lets you choose from a dynamic range of activities at anytime and anywhere; from enjoying your favourite entertainment content to working efficiently on-the-move. Access a world of experiences simply by touching the XPERIA panel on the screen.
"XPERIA represents the first brand that is truly borne from within Sony Ericsson. It represents our vision for a premium, energised communication experience,"e; said Dee Dutta, Head of Marketing, Sony Ericsson. "e;This launch, and the announcement of the X1, further strengthens the overall Sony Ericsson brand and places us at the forefront of mobile convergence."
"Our vision for the XPERIA X1 is to deliver a seamless blend of mobile Web communication and multimedia entertainment within a distinctive design," said Rikko Sakaguchi, Head of Portfolio and Propositions, Sony Ericsson. "XPERIA is our promise to think foremost of user experience and to deliver the premium experience – anytime, anywhere, anything, with anyone."
Sony Ericsson XPERIA X1 – energised communication, the premium experience.
XPERIA panel interface – experiences just the way you want them
Enjoy access to different experiences – Web, multimedia, applications – from your desktop. Navigate with the tip of your finger. Configure and have your XPERIA panels just the way you want them.
Multiple navigation – the choice is yours
Arc slider design – makes it stand out
Ultimate mobile experience – performance on the move
The Sony Ericsson XPERIA X1 will be available in selected markets from the second half of 2008.