Esato

The end of an era - Sony Ericsson is now history

16 February 2012 by
News Articles:

Technical details:
• Ericsson R380
• Ericsson R520
• Ericsson R600
• Ericsson T29s
• Ericsson T39
• Ericsson T60d
• Sony Xperia A
• Sony Xperia Acro S
• Sony Xperia Advance
• Sony Xperia C
• Sony Xperia E
• Sony Xperia E Dual
• Sony Xperia E1
• Sony Xperia E1 Dual
• Sony Xperia Ion LT28at
• Sony Xperia J
• Sony Xperia L
• Sony Xperia M2
• Sony Xperia Miro
• Sony Xperia Neo L
• Sony Xperia P
• Sony Xperia S
• Sony Xperia SL
• Sony Xperia Sola
• Sony Xperia SP
• Sony Xperia SX
• Sony Xperia T
• Sony Xperia T2 Ultra
• Sony Xperia Tipo
• Sony Xperia Tipo Dual
• Sony Xperia TL
• Sony Xperia TX
• Sony Xperia U
• Sony Xperia V
• Sony Xperia VL
• Sony Xperia Z
• Sony Xperia Z Ultra
• Sony Xperia Z1
• Sony Xperia Z1 Compact
• Sony Xperia Z2
• Sony Xperia ZL
• Sony Xperia ZQ
• Sony Xperia ZR
Sony has now completed the full acquisition of Sony Ericsson. Ericsson does not have any shares in the company any more, and the new company name is now officialy Sony Mobile Communications AB

Sony completes the Sony Ericsson acquisition

Sony today announced that it has competed the full acquisition of Sony Ericsson. As of today, the company name is Sony Mobile Communications AB. AB (aktiebolag) is the Swedish term for limited company, so the company will still be linked to Sweden even though Swedish Ericsson is out-of-the-way. The corporate headquarters is in London and research and development are taking place in Beijing China, Lund Sweden, Silicon Valley U.S and Tokyo Japan.

Sony Ericsson has always been the underdog, and it still is. It has been among the top-5 mobile phone manufactures in terms of sold units, but that is several years ago.

Sony has one foot in many electronic branches, where telecom is one of them. But Sony is not a very profitable company anymore. And we doubt the acquisition of Sony Ericsson will change that within the next year or two. The Q4 results from 2011 showed us that it makes most of its money not from selling electronics, but by selling life insurance. It will be interesting to see which plans Sony has for its game platform and if the company can take advantages of filling their smartphones with more Sony trademarks than the currently PlayStation, Exmor-R, Bravia, Video and Music Unlimited.

Do you think the Sony buyout will bring the company back to the top-5 position within the next couple of year?

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Bonovox13 years, 1 month ago
Visit forum to view images so sad the Ericsson name in history of phones.
julias13 years, 1 month ago
Goodbye /// Ericsson and thank you for the memories!
EastCoastStar13 years, 1 month ago
Does this mean esato is going to change to cmsato?
NightBlade13 years, 1 month ago

On 2012-02-16 15:09:00, EastCoastStar wrote:
Does this mean esato is going to change to cmsato?

I was thinking just Sato.
tranced13 years, 1 month ago
It's official that I can buy phones from other companies
I wish Sony good luck with its sales, but I don't think I'll be buying their phones. Well, not sure though. But I've put my eyes on Samsung. Yes, I said it. I still have my phones: Clara, Evita, Victoria and Mimmi.
whizkidd13 years, 1 month ago
Woah! End of an era!
I can only think of one person at this time! Bobafett!
tranced13 years, 1 month ago
All I can say is that he is alive
julias13 years, 1 month ago
I hear that Bobafett was a HUGE /// Ericsson aficionado and was AxxxR too?
EastCoastStar13 years, 1 month ago
Quote:

On 2012-02-16 16:18:07, tranced wrote:
All I can say is that he is alive \\n



Haha are you talking about me?? Visit forum to view images
masseur13 years, 1 month ago
before we get too far off topic (and remembering that this is the official Esato news section that appears on the home page)...

please take this to a more appropriate place

thanks!
julias13 years, 1 month ago
So will SONY mobiles have a new logo now?
Bonovox13 years, 1 month ago
Visit forum to view images??
julias13 years, 1 month ago

On 2012-02-16 19:01:16, Bonovox wrote:
Visit forum to view images??

Is that the official new logo?
adsada13 years, 1 month ago
On the sony s, the liquid crystal logo is still visible on the back on the press shots, this could be because its a hardware issue (if you look at the arc the inside of the back cover has been altered to hold to logo) Or it could also be to keep some legacy of SE, or just temporary to ease people into the transition, then they'll take it away all together only time will tell
Bonovox13 years, 1 month ago
I am not sure I just came across it
etaab13 years, 1 month ago
So what will happen with Ericsson ? are they officially out of business for good or something ?
Arne Anka13 years, 1 month ago
Etaab,
Last time I checked Ericsson was still the worlds largest vendor of mobile networks, so no they are far from being out of business. The mobile phone division has been a very small part of Ericsson for a decade or so, so no significant lost there.
etaab13 years, 1 month ago
Ive just read the page of Wikipedia about Ericsson. I never really paid that much attention to them before. Quite a good read and educational. I didnt know most of it, i thought Ericsson was simply a mobile phone manufacturer.
tranced13 years, 1 month ago
They even have an office here in DR. They've been here for a long time.
julias13 years, 1 month ago
It would have been a better result if Ericsson had chosen to go back to making their own phones again. Sony at their best and Ericsson at their best and consumers win keeping fans of both happy.
Bonovox13 years, 1 month ago
Yes it would have been nice to have the choice of both still. But I am not sure Ericsson would have bounced back on their own. They would be playing catch up for years
goldenface13 years, 1 month ago
Celebrate! Welcome Sony Mobile! A new era has dawned!
rikken13 years, 1 month ago
Thanks to SE who contributed with lots of great phones and welcome Sony Show us what you've got
Bonovox13 years, 1 month ago
Yes. Sony has the tech & power they need to use it!!
masseur13 years, 1 month ago
VaioPhone?
Bonovox13 years, 1 month ago
Yes they may start using all their famous brand names!! They should use their stamina batteries
masseur13 years, 1 month ago
I always looked forward to this from , but sadly it never came
Visit forum to view images
Bonovox13 years, 1 month ago
Looks a little odd
masseur13 years, 1 month ago
by todays standards, perhaps (a little), but this was a prototype 10 years ago!

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