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Sony Ericsson reports 207 million Euro loss in 4Q 2011

19 January 2012 by
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Technical details:
• Ericsson R380
• Ericsson R520
• Ericsson R600
• Ericsson T29s
• Ericsson T39
• Ericsson T60d
• Sony Xperia A
• Sony Xperia Acro S
• Sony Xperia Advance
• Sony Xperia C
• Sony Xperia E
• Sony Xperia E Dual
• Sony Xperia E1
• Sony Xperia E1 Dual
• Sony Xperia Ion LT28at
• Sony Xperia J
• Sony Xperia L
• Sony Xperia M2
• Sony Xperia Miro
• Sony Xperia Neo L
• Sony Xperia P
• Sony Xperia S
• Sony Xperia SL
• Sony Xperia Sola
• Sony Xperia SP
• Sony Xperia SX
• Sony Xperia T
• Sony Xperia T2 Ultra
• Sony Xperia Tipo
• Sony Xperia Tipo Dual
• Sony Xperia TL
• Sony Xperia TX
• Sony Xperia U
• Sony Xperia V
• Sony Xperia VL
• Sony Xperia Z
• Sony Xperia Z Ultra
• Sony Xperia Z1
• Sony Xperia Z1 Compact
• Sony Xperia Z2
• Sony Xperia ZL
• Sony Xperia ZQ
• Sony Xperia ZR

From the forum:
Sony Ericsson today reported a Q4 loss of 207 million Euro, 5% decrease in shipped units, 14% lower average selling price and sales down 19% since Q3 2011

Sony Ericsson financial results first quarter 2011

It has not been a good last quarter for the Japanese-Swedish 50-50 joint venture. Today Sony Ericsson reported a loss in the fourth quarter 2011 of 207 million Euro. Except for a 65% increase of Xperia handsets year-on-year, the last quarter did not have much positive to show. 

Only 9 million Sony Ericsson handsets was shipped during the quarter compared to 9.5 million in Q3. This is the same level as Motorola which sold 10.4 million units in Q4. Q4 which ends 31 December is usually a good one for because of the Christmas holiday shopping. Some of the loss can be blamed on restructuring charges which the company spent 93 Euro on. The restructuring program started in December, after the Sony buyout was know. The decision to start on a new restructuring program again could have been caused by the Sony buyout. The program will be completed by the end of 2012.

Sony Ericsson will only make Android handset with the Xperia brand in 2012. It estimates that the global share of smartphones running Android in quarter 4 was 10% in volume and 7% in value. Sony Ericsson also estimates that it was sold 463 million smartphones for the full year 2011. Sony Ericsson sold 34.4 million of those.

Sony Ericsson financial results Q4 2012 




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HellOnEarth8 years, 8 months ago
HANG IN THERE SONY, YOU GOT MY SUPPORT!!!
[ This Message was edited by: HellOnEarth on 2012-01-20 18:27 ]
cu0151708 years, 8 months ago
They are going to have a really hard time against HTC and Samsung using an identical platform... and you see, Google doesn't give a fck who sells their adds, as long as they are activating more phones, it doesn't matter who makes the hardware. Good luck Sony

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