James Bond prefers Sony Ericsson mobile phones
8 November 2002 Bond has always used the newest gadget in the popular movies. In Tomorrow never dies, we saw an Ericsson model with a fingerprint scanner and remote control for his BMW. This time, it's the T68i and P800 that will impress us in the new move Die another day.  The movie staring Halle Berry and Pierce Brosnan is released on November 20th in UK. Die another day is sponsored by 25 companies including Aston Martin, Omega, Vodafone, Sony and Sony Ericsson.
Sony Ericsson is releasing a special T68i model with added James Bond accessories and logos and ring tones from the movie. A CD-ROM with a demo of the PC game 007 Nightfire from EA Games, Bond postcards and a laser pointer attachable to the phone is the extra gadgets you get included in the Die another Day package.
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Sony Ericsson will use 'Die Another Day' to showcase the exiting colour imaging capabilities of our phones, as well as highlighting the rich quality of polyphonic ring signals," says Dee Dutta, VP Global Branding & Marketing Communications at Sony Ericsson. "The sophisticated, high-tech image of James Bond is well suited to Sony Ericsson's latest products. SonyEricsson is proud to be associated with 'Die Another Day', the 20th James Bond movie and an unparalleled strong property within the entertainment industry."
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