Motorola iRadio Service

Motorola iRadio is initially launching with 435 commercial-free radio channels, already one of the widest selections of subscription music entertainment available. The service’s unique delivery platform enables it to bring content portability together with acquisition and discovery of music. This creates a powerful new medium for artists and labels to directly connect with fans, and for wireless service providers to deepen relationships with subscribers.

“Motorola iRadio is truly a revolution in digital radio – offering more choice, higher audio quality than satellite radio, and features that allow listeners to identify and purchase the music they like" said Mike Gaumond, vice president and general manager, Motorola Digital Media Services. “Today, we’ve taken a giant leap beyond traditional and Internet-delivered radio by introducing a single service that incorporates incredible choice, the discovery of new music, impulse acquisition, and seamless portability."

Seamless Portability
ONE DEVICE YOU ARE NEVER WITHOUT.700 million mobile phones were sold worldwide in 2005, making the mobile phone a ubiquitous hub to distribute music, talk and other digital content. Motorola iRadio unifies content that has historically been segmented across different devices and mediums, such as traditional radio, MP3 players, Internet radio and car audio.

LISTEN WHEREVER YOU ARE. Using Bluetooth® wireless technology, a user’s customized choice of content moves automatically from the phone, through the car stereo, across the home stereo system or on-the-go. When a call is received on the phone, the music is automatically paused, resuming after the call has been completed.

"Motorola iRadio lets us deliver top-rated talk content and custom music channels to listeners wherever they are throughout their day," explains Jeff Littlejohn, executive vice president at Clear Channel Radio. "Whether they're underground in a subway tunnel or traveling outside their local radio market, they can still take along their favorite Clear Channel Radio content. We believe iRadio is an important addition to the choices now available to consumers and the service has our unqualified support."

Motorola offers optional Bluetooth accessories to extend iRadio, including stereo headphones for on-the-go use, an adapter for a home stereo, and a wireless car kit compatible with virtually all car stereos from major manufacturers such as Pioneer, Alpine, Sony and Kenwood.

Availability
Consumers can subscribe to the Motorola iRadio Service by simply tapping an icon on an iRadio-enabled mobile phone, available through wireless service providers later this year. Individuals interested in previewing the Motorola iRadio service now may contact iradio@motorola.com

For more information, visit www.motorola.com/iradio