Posted by axxxr
Watch out for Sony Ericsson handsets in the movie Spiderman 3 that is set to hit the theatres next year. According to Mr Dee Dutta, Corporate Vice-President, Head of Marketing, Sony Ericsson.
ESATO NEWS
Some of the company's mobile phones will feature in the movie Spiderman 3 which is now under production.This is in sync with Sony Ericsson's strategy to ride on the plank of "entertainment through music, movies and sport," said Mr Dutta.
While handsets T230 and Z200 were featured in Spiderman 2, James Bond was seen using the K800 model in Casino Royale. And just about every phone used in Da Vinci Code was a Sony Ericsson model.
Posted by djtwistter
dont look soo real but every one prefers sony errison
Posted by xan K
I've said it before,
is paying the big bills for publicity. Good for them! I just wonder which models will be in this super-blockbuster?
Posted by axxxr
Models appearing in the film will most likely be yet to be announced phones.
Posted by frakker
@xan K
SE don't pay a single thing for the use of the phones in films like Spiderman 3, Casino Royale etc. Spiderman 3 is a film by Columbia TriStar who are owned by Sony Pictures. Therefore, it makes perfect sense for them to subtly advertise any Sony/Sony Ericsson product as much as possible for as cheap as possible.
Posted by Xugaa
Most modern films are made or funded by Sony, so they aren't paying to have their phones in the films.
Posted by jj03
lmao@subtly...se are as subtle as a porn star in a church....i bet one or more se handset appears more often than spiderman does....
Posted by brix25
Looking forward to seeing all those new SE,s in in the latest installment of Spiderman. Like two posters said before me the appearance of
phones are all subsidised- they don't have to pay for the publicity because they're 50% owned by Sony.
Posted by PeterKay
Hopefuly its the next 5.1mp Phone
Posted by axxxr
Could well be PK.
Posted by Sir-SonyEricsson-man
I'm hoping for a 5 mpx cam to
Posted by dr_thug
Being used by Peter Parker or the venom guy to shoot pictures of spiderman.
Posted by >500
The venom guy is spider man... How is he suppose to take photos of spiderman
I know peter parker did it in part 2 i think by putting cameras on street lights etc, but Venom takes over spidermans body, so dont see how its possible...
any way, the movie will be released at a perfect time to reveal new phones....
[ This Message was edited by: ads1107 on 2006-12-24 05:44 ]
Posted by kitman
in a way sony should have done this long ago. they could feature se handphones used by everyone in the movie, vaio notebook used by mad scientist, psp used by some kid saved by spidy, peter parker using the new sony dslr for his day time job etc
Posted by BobaFett
so peter parker gonna have m600. bit hard to use it in the air...
Posted by bart
so those actors have already seen the new phones, thats not fair!
Posted by Dups!
That's one way to publicise SE phones that works beautifully. Almost everyone watches movies. Wonder if the movie will feature a really high end phone.
Posted by Tiny
I think it'll make the movie better...but what if he drops one of the phones while he's slinging about?!?
Posted by cristiano
i don't think that it will be M600 or K800 coz we allready saw them in 007
maybe it's going to be W850,W950 or a new model
maybe Sofia so they will use to capture photo's to spiderman while he is in the air
Posted by Sammy_boy
I'm personally not too sure about this. I think companies are trying to find different ways to advertise as the usual ways aren't working as well (e.g. people making cups of tea during ad breaks). Product placement in films seems to be on the increase, it does seem that films like the Bond franchise are starting to beceome long adverts for companies to try to see you stuff.
On one hand it'll be good for
, a great way to get their products known but possibly at the expense of a film's integrity? Where will it end? Will Bilbo Baggins be using his K900i when they make a film version of the Hobbit to send Gandalf picture messages of Smaug the Dragon? Looking up 'Dragon hunting' on Wikipedia on his Vaio laptop? 
Posted by frakker
Film makers tend to only use product placement where it doesn't actually affect the storyline in a major way. Taking the most recent example, Casino Royale, it is believable that James Bond would have the latest mobile technology available, Vaio laptop to access the Internet and that Vesper would use the Sony T-10 (or variant) to take holiday snaps in Italy.
Product placement has to be used within the context of the theme of the film, I personally have no issues with it at all. It makes the film that little bit more realistic.
As an aside, the Top 10 Worst Movies for Product Placement: http://www.theshiznit.co.uk/review.php?id=144
Posted by xan K
that's right, you won't see Achilles sending a text message with his brand-new k900 phone to Hector in a Troy movie, no way!
Posted by Sammy_boy
I was over-emphasising a bit there, but you see my point!
Posted by tranced
i could say that this is an advantage of sony ericsson over other brands.
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myself[ This Message was edited by: tranced on 2006-12-24 20:49 ]
Posted by Manuel_max
Maybe the w850 is the official handset in the movie!!
W850 spidy limited edition!!
Regards.........