Samsung and Versace Launch New Mobile Phone

Last year Versace designed a Limited Edition of the Nokia 7270 part of a charity Life project and was limited to only 727 pieces,now it has gone more mainstream with the Samsung E500 Versus.

Samsung E500 Versus' combined Versus brand and the unique colour of Samsung's original SGH-E500. SGH-E500 is a clamshell mobile phone integrated with 1.3 megapixel camera, Music Player and Bluetooth and comes originally in champagne-gold colour.

‘Samsung E500 Versus' offers three colour options; white and gold, white and antique pink, and black and silver.

It is expected that the ability of Versus to interpret the very latest trends in style and design and Samsung's excellence in the field of technological innovation will create truly enriching opportunity for both brands.

The prime objective of this alliance is to create a product targeting younger generation of consumers who pursue originality in terms of style, innovation and practicality.

The design members of Versus and Samsung will be actively engaged to work on a range of new projects arising from the convergence between fashion, multimedia and telecommunications.

The E500 Versus will be launched in Italian market at the end of August.  www.samsung.com

Samsung Versus E500 Specification

Standard		EDGE, GPRS Class 10
Camera		1.3 Mega pixel (x4)
Display		1.76" 176x220 262K TFT 1.0" 80x64 65K OLED
Features		Video Recording & Messaging (MPEG4 / H.263)
		MP3 / AAC / ACC+
		Bluetooth / USB / PictBridge, BP Printing
		900/1800/1900 MHz
		64 Poly Ringtones
		Mirror function (External LCD)
Memory		80MB
Size		85x44.5x21 mm
Weight		85g