MobileTag

ACCESS Co.Ltd,a global provider of mobile content delivery and Internet access technologies has signed an agreement under which Abaxia MobileTag 2D barcode reader solution will be integrated within ACCESS’ NetFront Mobile Client Suite, the world’s most advanced, integrated browser-based software solution for advanced multimedia-enabled mobile phones. The joint solution enables a new data capture model between mobile devices and barcode-enabled applications like advertisements, brochures, posters, direct-mailers,or any object that can support a barcode.

Mobile barcode data capture ushers in an advanced new era of functionality for mobile handsets and delivers a new generation of mobile products and services previously unavailable to the mobile consumer market. As an example, an advertising program in a magazine can include a MobileTag 2D barcode containing information that end-users can capture with their camera-equipped mobile phones and which is delivered directly to ACCESS’ NetFront browser. Captured data can launch special Web pages offering exclusive music downloads, ringtones, screen savers or music video clips. Mobile barcode data capture offers significant benefits to mobile operators including the opportunity to stimulate end-user interest while increasing ARPU (Average Revenue Per User), as well as enabling partnership opportunities for companies interested in entering the mobile market. www.mobiletag.com  www.abaxia.com