| Author |
Sony Ericsson Gains Momentum in the Second Quarter |
ajack
Joined: Apr 22, 2002
Posts: > 500
From: Malaysia
PM, WWW
|
Sony Ericsson Gains Momentum in the Second Quarter
Highlights:
* The company gained momentum and market share
* The global market grew faster than expected
* Products announced in Q1 began to ship and were well received
The consolidated financial summary for Sony Ericsson Mobile
Communications AB (Sony Ericsson) for the second quarter ended June
30, 2005 is as follows:
Q2 2004 Q1 2005 Q2 2005
Numbers of units shipped (million) 10.4 9.4 11.8
Sales (EURO m.) 1504 1289 1614
Income before taxes (EURO m.) 113 70 87
Net income (EURO m.) 89 32 75
Units shipped in the quarter reached 11.8 million, a 14% increase
compared to the same period last year and a 26% increase
sequentially. Sales for the quarter were Euro 1,614 million,
representing a year-on-year increase of 7%. Income before taxes was
Euro 87 million and net income was Euro 75 million, which
represents a year-on-year decrease of Euro 26 million and Euro 14
million respectively, reflecting continued investment in R&D.
Sony Ericsson gained momentum and market share during the quarter
as new products started shipping. The higher unit shipments
reflected the broadening of the product portfolio to appeal to a
wider range of price segments in the market. Average Selling Price
(ASP) remained stable in line with expectation. The global handset
market grew faster than expected during the quarter, primarily
because of increased demand in the lower price segments in both
mature and emerging markets. Sony Ericsson has upgraded its global
market outlook for 2005 to over 720 million units.
"Sony Ericsson is pleased to report a solid second quarter which
saw the company gaining momentum as new products began to ship, and
the increased investment in product portfolio expansion over the
past year started to bear fruit. New phones announced in Q1, such
as the 2 megapixel, auto-focus K750 camera phone, the K600 mid-tier
UMTS 3G phone, and the K300, an affordable camera phone, were well
received by consumers and started to make a good contribution
during the quarter. We are also excited to be the first to bring a
complete music proposition to market with the new WalkmanŽ phone,
that will start shipping shortly", said Miles Flint, President of
Sony Ericsson.
During the second quarter, Sony Ericsson announced a number of new
phones including its second Walkman phone (W600), a mid-tier
stylish compact clam-shell (Z520) and an affordably priced stick
phone aimed at Asia and Eastern Europe (J210). In Japan, the W31S,
a CDMA 1X EV-DO music phone for KDDI, started shipping and has been
selling very well.
WalkmanŽ is the registered trademark of the Sony Corporation
Sony Ericsson Mobile Communications serves the global
communications market with innovative and feature-rich mobile
phones, accessories, PC-cards and M2M solutions. Established as a
joint venture by Ericsson and Sony in 2001, with headquarters in
London, the company employs approximately 5,000 people worldwide,
including R&D sites in Europe, Japan, China and America. For more
information, please visit www.SonyEricsson.com
CONTACTS:
Investors/Analysts
Ericsson Investor Relations
Gary Pinkham (Stockholm) +46 8 719 0000
Sony Investor Relations
Takao Yuhara (Tokyo) +81 3 5448 2180
Chris Hohman (London) +44 20 7444 9711
Press/Media
Ericsson External Relations
Pia Gideon (Stockholm) +46 8 719 2864
Sony Corporate Communications
Koji Kurata (Tokyo) +81 3 5448 2200
Sony Ericsson Corporate Communications
Aldo Liguori (London) +44 208 762 5860
Merran Wrigley (London) +44 208 762 5862
This press release contains forward-looking statements that involve
inherent risks and uncertainties. We have identified certain
important factors that may cause actual results to differ
materially from those contained in such forward-looking statements.
For a detailed description of risk factors see Sony's and
Ericsson's filings with the US Securities and Exchange Commission,
particularly each company's latest published Annual Report on Form
20-F.
| |
|
Pradhika
Joined: Jan 11, 2005
Posts: > 500
From: India
PM |
For the first time in remote places of India too people start demanding for SE sets. So from here onwards SE can only climb up.
This message was posted from a T610 |
happycheesecake
Joined: Jul 30, 2004
Posts: 344
From: Northampton, England
PM |
Well I'm going to be starting to set up some 1,000 K750i mobiles this evening @ work; which is good as my company was Blokia-only before... |
vanquish
Joined: Mar 20, 2003
Posts: > 500
From: Wor Newcastle Phone: V600i
PM, WWW
|
Quite positive results!
[addsig] |
ares
Joined: Dec 11, 2003
Posts: > 500
From: Coimbra, Portugal
PM |
Naturally, the k750 effect is starting to make itsellf noticed  |
c96sthl
Joined: Mar 31, 2002
Posts: > 500
PM |
For financial analyst. The result is worst than expected. I believe the k750 expectation is very high for those work in stock market. Well q3 might be a good time for se since k750 demand should start hitting its peak plus w800 backing it up.
This message was posted from a T610 |
goldenface
Joined: Dec 17, 2003
Posts: > 500
From: Liverpool City Centre
PM |
I think this is very good news.
Considering SE released the K750i and K/V600i in the latter part of Q2 it was these 2 models alone that probably contributed to the rebound from Q1 2005 the most.
Market share has increase by 1% in these 2 quarters alone which is a strong performance from a mature portfolio. The full effect of the latest releases from  will not be felt for another 6 months as momentum grows for these capable handsets.
And this is preceding the imminent release of the Walkman range.
http://news.bbc.co.uk/1/hi/business/4685123.stm
This will be a good year. As long as market share is increasing then this is good news. There are more some strong products on the way. | |
|
Access the forum with a mobile phone via esato.mobi
|
Posted: 2005-07-15 12:08
