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Author Siemens creates Fashion Phone Category
laffen
Sony Xperia Z5 Compact
Joined: Aug 07, 2001
Posts: > 500
From: Oslo, Norway
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Posted: 2003-01-27 18:42
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Siemens takes a radical step in the mobile phone market by launching the brand that will create the fashion accessory phone category – XELIBRI

Munich, Jan 27, 2003

In a bold move to reinvigorate growth in the mobile phone market, the Siemens Information and Communication Mobile Group (Siemens mobile) has created a new collection of personal communication devices in radically different shapes and wearable designs with simple voice functionality. XELIBRI accessories will be sold over new channels, primarily via department stores and fashion retailers. They will be marketed as fashion items with two collections per year. The new fashion accessories will be sold initially in the U.K., China, including Hong Kong, in France, Germany, Italy, Singapore and Spain from April 2003, and in further markets from September 2003.



Press release

[ This Message was edited by: laffen on 2003-01-27 17:43 ]
Eleventy7
K800 Black
Joined: Jul 05, 2002
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From: the rotten oasis
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Posted: 2003-01-27 18:52
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dunno about any1 else but that looks bloody awful! and "simple voice functionality" sounds a bit low-tech and horrible!
Jison
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Joined: Jul 01, 2002
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From: Sweden
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Posted: 2003-01-28 11:34
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looks kinda cool
t68i.2jison.com
lexus
P990
Joined: Jan 24, 2002
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From: Montenegro
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Posted: 2003-01-28 15:28
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It is something similar to that phone Siemens showed on las year`s CeBIT:
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