goldenface Joined: Dec 17, 2003 Posts: > 500 From: Liverpool City Centre PM |
Nokia introduces Point & Find service
The manufacturer introduces new platform with initial movie focus
Nokia has introduced a service that enables people on the move to access information and services on the internet by pointing their mobile phone camera at real-life objects.
A beta version of Point & Find, which focuses on movies, is now available in the UK and US. It will later expand into other services and countries.
'Nokia Point & Find general manager, Philipp Schloter, said: ‘With Nokia Point & Find, businesses are able to target engaging experiences and calls-to-action to consumers.
We believe that this first Nokia Point & Find-based service for movies will add something special to the cinema experience. Simply by pointing their camera phone at a poster for a new movie, people can watch the trailer, read reviews, and find the closest cinema where it is playing.’
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