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SonyEricsson History? |
p900 lover
Joined: Jan 08, 2004
Posts: > 500
From: London
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i need to find out the history behind SE, can find it on the web site,
so if some 1 could explain to me a few things i would very much appreciate it.
-sony mobiles, before they merged
-ericsson mobiles, before they merged
why, how and reasons for them merging,
thanks a lot,
dan |
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batesie
Joined: Feb 13, 2004
Posts: > 500
From: London, UK
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This may be of use to you....
http://cgi.ebay.co.uk/The-Eri[....]goryZ29286QQrdZ1QQcmdZViewItem
[addsig] |
goldenface
Joined: Dec 17, 2003
Posts: > 500
From: Liverpool City Centre
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I posted an interview on her some where. I will dig it out for you.
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goldenface
Joined: Dec 17, 2003
Posts: > 500
From: Liverpool City Centre
PM |
Bugger.
The interview was on the web but is no longer available.
However, here is the VERY first Sony Ericsson to start you off:
This was the C1002S for the Japanese market.
Sony Ericsson was formed on 1st October 2001.
The following spring seen the arrival of the first JOINTLY developed handset which was the one above.
The T68i followed in the Summer of 2002.
Hope this helps a bit but there is probably more info on the web.
EDIT: Actually, I managed to find the articlehere.
It is a PDF file so need Acrobat.
Basically:
Both presidents of both Corporations were interviewed.
As heads of Sony Ericsson, they both admitted that, realising that both companies couldn't be from more diverse cultures (and I want to emphasise the word BOTH), they both understood that there was a huge task in condensing this diversity.
They understood that the only way to forge ahead with this union was to 'take advantage' of this diversity and work towards getting the employees to together to work as a TEAM. (I.E 50/50).
They both also admitted that both companies suffered from making poor quality handsets and that this was the first thing that had to be addressed with the new company. The theory being, that you can spend millions on tech and design but if it fell apart in the consumers hands then all gains were lost.
Also, they both agree that consumers are less interested in 'how it works' and more interested in 'what it can do' (they obviously haven't visited this site ).
SE also believes that it takes time to design and launch a handset and that they expect the first years to be difficult.
The SE logo was designed in-house and it was intentional to have the 3D logo of the bouncing ball as this looks good on websites and such.
Their business plan is to be No 1 in the world. (Whether this means in sales or reputation is up to you).
Their focus is on multimedia. (From what I can gather this was what both companies failed to capitalise on pre-merge).
SE believes it is on the right track and that the main job is to ensure everyone pulls together to make SE No1 in Multimedia mobile.
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[ This Message was edited by: goldenface on 2005-09-21 10:49 ] |
p900 lover
Joined: Jan 08, 2004
Posts: > 500
From: London
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thanks a lot, i will read the pdf file later.
thanks again |
jcwhite_uk
Joined: Feb 18, 2004
Posts: > 500
From: Dorset, UK Phone:Xperia Z1
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If you want history of Ericsson then goto the Ericsson forum as there is lots there but beware that Ericsson has been around for about 100 years so there is a lot of history.
Checkout my photos at My Website"Duct tape is like the force. It has a light side, a dark side, and it holds the world together." |
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Posted: 2005-09-20 15:18
