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Author The All New Sony Ericsson Portfolio for 2011
adsada
Xperia Arc Black
Joined: Aug 23, 2008
Posts: > 500
From: Scotland
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Posted: 2011-10-22 11:26
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People complaining about the high price of the play, yes it was expensive but maybe it was necessary? The cost of developing a handset like the play, I can only imagine would be pretty expensive figuring out how to incorporate a full game pad in a phone, and creating something completely different as well as getting game developers on board. All of the development costs do add up and maybe the high price was due to the fact that the manufacturing and developing costs were high. Now they can lower the price because they can sustain to sell at this price and still make a decent profit.

I still think it's not too late for the play to sell well, no the price is amazing (lower then the 3ds) it will be extremely popular for parents to buy their kids for Christmas and I think the lower age group (maybe teens as well) will buy this product because of its low price, which is where it failed before. SE made the mistake of trying to target the older businessman type person. But lets be honest what self respecting worker would carry around a phone with a game console built in! They should of tried to attract the younger age group imo.
A-D-S-A-D-A
Xperia S
Long live the legacy of the Xperia arc
Long live the legacy of the K850i
nikos_se
G900 Brown
Joined: Nov 04, 2007
Posts: 187
From: england
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Posted: 2011-10-22 14:20
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looooool....dont get us laughing,sony can sell something like the psvita for 249$ and still dont lose money,and sony ericsson cant sell the xperia play for less than 300euros??Even the iphone 4s,which uses much better processor/gpu/ram/screen technology and dual-antennas,costs apple to manufacture around 200$...Xperia play cant cost sony ericsson more than 150-200$ to manufacture.
Shino03
S700
Joined: Dec 22, 2008
Posts: > 500
From: Pearl of the Orient Seas
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Posted: 2011-10-22 14:47
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On 2011-10-22 14:20:22, nikos_se wrote:
Even the iphone 4s,which uses much better processor/gpu/ram/screen technology and dual-antennas,costs apple to manufacture around 200$...


But that is only the cost of the components. There are other things to consider like the software and advertisements.
[ This Message was edited by: Shino03 on 2011-10-22 13:47 ]
adsada
Xperia Arc Black
Joined: Aug 23, 2008
Posts: > 500
From: Scotland
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Posted: 2011-10-22 14:52
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On 2011-10-22 14:20:22, nikos_se wrote:
looooool....dont get us laughing,sony can sell something like the psvita for 249$ and still dont lose money,and sony ericsson cant sell the xperia play for less than 300euros??Even the iphone 4s,which uses much better processor/gpu/ram/screen technology and dual-antennas,costs apple to manufacture around 200$...Xperia play cant cost sony ericsson more than 150-200$ to manufacture.


Although the psvita has a lot more stuff packed into it, the design it just a redevelopment of the original psp. There are fewer restraints in this type of product. Then you have the play which needs to be acceptable as both a phone and game console, and so yes I can imagine that the development of this handset would have been not only time consuming, but also required a lot of attention with multiple prototypes etc.

You seem to be thinking that when a company sells a product, they only have to cover the cost of it's manufacturer and anything over that they keep as profit? The design of any product requires staff, a building with gas, heating etc., materials to suitable test the design. Then afterwards there's still the advertising and having to work on the software. All these costs add up that when it eventually gets to market they have to put these in the costing of it so that they can make a suitable return.

The iPhone 4s is a poor example to relate to it, as it was just a remake of the 4. They kept the same design and just upgraded some of the specs, so yes of course they can produce it cheaply because they have the same suppliers from before as well as the fact that they know they will sell a lot of the product so can buy parts in high quantities.

I do agree that the play was well overpriced at launch for what it is, but I also believe that the price was necessary.
A-D-S-A-D-A
Xperia S
Long live the legacy of the Xperia arc
Long live the legacy of the K850i
HxH
Sony Xperia S
Joined: Dec 26, 2008
Posts: > 500
From: GMT+7
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Posted: 2011-10-22 14:59
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On 2011-10-22 10:29:32, razec wrote:
like what Satio did. i think that phone wasn't really a bad phone, if only it used a better OS.


Yes, it wasn't a bad phone but totally bad support & after sale service!
SONY x Sexy x Sleek x Solid x Stunner x Stylish : Nozomi/Kagura with Love.
chombos1
P990
Joined: Jun 06, 2007
Posts: > 500
From: IRAN.
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Posted: 2011-10-23 17:39
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your answer


On 2011-10-22 14:20:22, nikos_se wrote:
.... sony can sell something like the psvita for 249$ and still dont lose money,and sony ericsson cant sell the xperia play for less than 300euros??


but apart from all that... yes.. PLAY was.. is .. too overpriced.
hydro-
T68 gold
Joined: Aug 31, 2007
Posts: 137
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Posted: 2011-10-23 22:13
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On 2011-10-23 21:27:12, aurelius wrote:
Nozomi?

http://twitter.com/#!/XperiaB[....]tus/128171765817016321/photo/1


If it has a stainless steel body and Ice cream Sandwich then I'm there.
motvikt
T68i
Joined: Jun 03, 2009
Posts: > 500
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Posted: 2011-10-23 22:13
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On 2011-10-23 21:27:12, aurelius wrote:
Nozomi?

http://twitter.com/#!/XperiaB[....]tus/128171765817016321/photo/1


Looks like a concept from, hmm whats the site... esato?

Heh but seriously isnt that the arc-satio in brushed metal from the concept forum?

edit. Woot maybe not, At least I cant find it. I immediately thought of a concept from here though. If the new flagship comes with brushed metal Im buying it no matter what the specs are!

edit2. Found it...

[ This Message was edited by: motvikt on 2011-10-23 21:24 ]
jack00
T650 Black
Joined: Feb 20, 2003
Posts: > 500
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Posted: 2011-10-23 22:23
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can anyone post the pic for none twitter users
jj03
T68 gold
Joined: Oct 29, 2002
Posts: > 500
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Posted: 2011-10-23 22:37
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phone looks quite bland...hate the buttons too...
admad
Sony Xperia T
Joined: May 26, 2005
Posts: > 500
From: Poland
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Posted: 2011-10-23 22:51
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Wow very nice conecpt, hope that's what it will look like, especially in xenon flash department :>
NightBlade
Sony Xperia T
Joined: Jul 29, 2007
Posts: > 500
From: Nessebar, Bulgaria
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Posted: 2011-10-23 22:57
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That's nothing more than an arc and a Satio mashed together, plus the aluminium.
hihihans
HTC One
Joined: Mar 15, 2009
Posts: > 500
From: Netherlands
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Posted: 2011-10-23 23:02
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Esato's concept creators are so damn good. At least twice a year someone thinks it's real. A big hand for the artists!
edit: OOPS diferent site but still a good one.
[ This Message was edited by: hihihans on 2011-10-23 22:04 ]
adsada
Xperia Arc Black
Joined: Aug 23, 2008
Posts: > 500
From: Scotland
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Posted: 2011-10-23 23:11
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Hmmm, I wonder if SE have left the camera shutter for good because all their cyber-shots had it apart from the K850i but if they do go for it, I'd wont a slider like the C905 which is recessed so it doesn't stick out like the Satio, K800i etc.

But I think SE have left this behind, because now it's all about thin and if a manual shutter is included it would add extra bulk to it (imagine the arc having a camera shutter lol)
A-D-S-A-D-A
Xperia S
Long live the legacy of the Xperia arc
Long live the legacy of the K850i
idumbakumar
Sony Xperia Z1
Joined: Oct 01, 2007
Posts: > 500
From: chennai,india.
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Posted: 2011-10-24 08:42
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While forgetting camera cover. for got the xenon as well. Im not even Getting any single word on xenon from any oem. No rumors at least.usually do xenon with older hardware in feature phones, even they r not following the same in android though we need dual core.
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