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Author Have Sony Ericsson finally taken the lead in global mobile phone solutions?
whizkidd
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Posted: 2005-03-05 02:16
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Jojo,what was that for? ;-)

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*Jojo*
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Posted: 2005-03-05 02:21
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@cheesewhiz - That was for YOU mate ! Hurray for Nokia ! [addsig]
vanquish
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Posted: 2005-03-05 12:00
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Sales doesnt mean everything! [addsig]
whizkidd
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Posted: 2005-03-05 12:20
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Yeah it ain't everything! i agree!

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slattery69
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Posted: 2005-03-05 14:42
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sales might not mean everything. however they are very very important as sales should translate into profit and profit is the life blood of any company. they need profit to reinvest in research and development.
heres a senerio imaging se were no1 not no6 and sold as many phones as nokia and made the profit per phone that nokia makes (instead of the 50% less profit per phone they do make)
then they reinvest the same percentage they do now into r+d can you image what they could come up with.
they are doing a decent job now but with the extra cash they could be bringing some stunning spec phones out
DragonEye
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Posted: 2005-03-05 15:38
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all you SE lovers are funny...

look at the numbers SE is pretty much last in the game... losing to freakin LG... if they can't beat LG what makes you think they can even challenge nokia.... hahaahahhah

anyways i love SE products ..everything about them.. except for not have user defined SMS tones.. (but that's suppose to changed)

but the reality is they're WAY behind in the market and not churning handsets fast/aggressive enough to take the industry by storm.

but then again as long as thier profitable maybe they don't care that much.. remember selling tons of phones doesn't mean you make lots of money. look at nintentdo for example.

i will continue to use SE as long as they contiue to develop quality handsets and so far they haven;t failed me... wish they would speed up with the quadband tech as well..
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Posted: 2005-03-05 16:03
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They are unique though. They continue to better the mobile phone industry. They dont give up, i admire it! [addsig]
Arne Anka
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Posted: 2005-03-05 16:46
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Quote:

On 2005-03-05 14:42:44, slattery69 wrote:
sales might not mean everything. however they are very very important as sales should translate into profit and profit is the life blood of any company.



Yes. But while Nokia has decreased their profit, SE has increased it. So from that perspective sales doesnt mean everything!

The problem Nokia has is that to defend or increase their market share, they have had to lower the price of their phones meaning they earn less money on each sold unit. At same time SE have been capable of keeping their margins and even increse them slightly.

ares
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Posted: 2005-03-05 16:50
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People seem to forget that SE is a very young company when compared with competition...when we compare what it is now with 4 years ago evolution is remarkable. As long their economic and finantial condition is enough for keeping launching kick ass products like t68, t610, k700, w800 im fine with it, they dont need to be #1 :-)

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slattery69
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Posted: 2005-03-05 16:57
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Quote:

On 2005-03-05 16:46:02, Arne Anka wrote:
Quote:

On 2005-03-05 14:42:44, slattery69 wrote:
sales might not mean everything. however they are very very important as sales should translate into profit and profit is the life blood of any company.



Yes. But while Nokia has decreased their profit, SE has increased it. So from that perspective sales doesnt mean everything!

The problem Nokia has is that to defend or increase their market share, they have had to lower the price of their phones meaning they earn less money on each sold unit. At same time SE have been capable of keeping their margins and even increse them slightly.




thats partly correct execpt the fact that se s margin per phone is still a lot lower than nokias. last report i saw had se making 8% per phone and nokia making 18% nokias was down from 29% but this is still way ahead.
also nokia profit per phone is down but sales are up so they aint lossing as much.
i aint turning it into a nokia vs se argument just pointing out that sales to se are important, as they need cash to re invest and keep at the for front of technology
whizkidd
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Posted: 2005-03-05 16:59
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Considering the relatively small period of time SE has been in the market, its achievements are commendable.

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vanquish
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Posted: 2005-03-05 17:11
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Exactly. And they are number one in terms of technological advancements! [addsig]
slattery69
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Posted: 2005-03-05 17:16
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i think your right se have done very well in a short space of time. they do need to really start pushing things forward though, they need to get into the top4 this year as this will get people thinking about them more as an alternative to the big 3
i do think they have a problem in translating the phones they have (which are very good) into a real main stream option along side motorola samsung and nokia
DragonEye
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Posted: 2005-03-05 17:54
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On 2005-03-05 16:50:11, Arez wrote:
People seem to forget that SE is a very young company when compared with competition...when we compare what it is now with 4 years ago evolution is remarkable. As long their economic and finantial condition is enough for keeping launching kick ass products like t68, t610, k700, w800 im fine with it, they dont need to be #1



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that's a weak arguement.. SE is still ericcson nothing has changed...
they've been in the game long enough
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ares
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Posted: 2005-03-05 17:56
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They are achieving some great market penetration in some places: here in portugal t610 is everywhere! Only nokia handsets are as popular, other brands are behind...and just two years ago it would be real hard to find a SE somewhere ;-)

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