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Sony CEO thinking over Ericsson joint venture |
SilveR.
Joined: May 03, 2002
Posts: > 500
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Dudes don't forgot most of Bosses are from Sony, CEO Design,Strategy,marking etc.. the word from "Howard Stringer" is real strange, May I ask what could he do?? when he is so high up there, speak can every one.. real "#¤%&. | |
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bart
Joined: Feb 03, 2002
Posts: > 500
From: Flanders
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On 2008-08-29 12:10:51, norbi_nw wrote:
So maybe my next phone will be "Sony X200" ? Quite happy and sad about the breakup (if there will be one).
Happy: New plans, new phones, new everything. no more copy paste phones
Sad: Well... SE is SE.. i liked them together.
Besides; what did ericsson do for sony? By the looks of it, sony did all for ericsson; all the technology is from sony. Ericsson was an european "small" company, while back then sony was known worldwide for theyr products.
We will see by end of 2008
Edit: eighter ways, sony will not back up with mobile phones. It will be on the market no matter whats it gonna be called.
[ This Message was edited by: norbi_nw on 2008-08-29 11:13 ]
Ericsson small? what did Ericsson do? Ericsson is by far the best Telecom company availeble, they do more then you think. Sure they used to do more, but poor management made them lose money.
At this moment Ericsson has got enough to kick sony and show us innovation once again.
And the fact that Sony blaims poor sales on SE is quite poor. SE make less profit and suddenly all of sony's devision point the finger to make up for their loss or slow growth.
With Ericsson and Nokia gone: we must keep their spirits alive and buy JOLLA or YOTA |
anonymuser
Joined: Dec 17, 2002
Posts: > 500
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On 2008-08-29 12:10:51, norbi_nw wrote:
Besides; what did ericsson do for sony? By the looks of it, sony did all for ericsson; all the technology is from sony. Ericsson was an european "small" company, while back then sony was known worldwide for theyr products.
We will see by end of 2008
Actually, virtually all the technology is from Ericsson. With the exception of a few camera modules and the irritating choice of "memory stick" for storage, you can trace back most of the platform and UI design in modern SE phones to the old Ericsson phones before the joint venture.
Does anyone honestly believe that when a phone has the word "Cybershot" or "Walkman" on it, those phones actually contain some amazing Sony magic from the Cybershot or Walkman divisions? Of course not. They're just labels, licensed from Sony to the separate Sony Ericsson company. The phones they're applied to have much, much more to do with phones like the Ericsson T68 than they've ever had to do with anything actually made by Sony.
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Ginz
Joined: Feb 14, 2003
Posts: 368
From: The Netherlands
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All SonyEricsson mobile phones are based on Ericsson platforms....
So, almost all technology is coming from Ericsson...
So, you can conclude that Ericsson brings in more in SE than the other way. Offcourse Sony brings in some money, marketing skills and some brands, but they are alle based on Ericsson.
Proud owner of Benelux biggest Ericsson collection
Still looking for:
Working Ericsson Hedvig, Blue R520m, R320 titan, R320 GPRS and many more..... |
Dogmann
Joined: Jan 29, 2006
Posts: > 500
From: London England
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@all
Well i don't need to repeat what Bart and Boinng have already said but anyone who can ask "what did Ericsson do or bring to the JV" really shouldn't be commenting as they clearly just don't know.
As for Sony will come off better if they split Oh please just how are they going to sell their pretty phones with cool names but with nothing inside then?
If only they would split you would see which half has the brains and which half is shallow and just looks good.
A new Ericsson would take a while to release 3-4 handsets but you could be darn sure they would be some of the best available and brimming with all the latest technological know how. Oh and very unlikely to be poorly built or bug ridden either.
There is also a very good reason that Sony are losing market share and dropping profit and strangely it's the same reason as SE. To many products that are no longer the best or best built and Sony relying and charging a premium just for it's name. Consumers have noticed this and now buy other brands with cheaper and better products. At one time all my stuff was Sony now as i need to replace anything Sony are not my first choice any longer.
Marc
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[ This Message was edited by: Dogmann on 2008-08-30 01:16 ] |
Ginz
Joined: Feb 14, 2003
Posts: 368
From: The Netherlands
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Allthought, I think Ericsson will not continue on it's own, if SE breaks up.
Ericsson doesn't want to have the consumer as there market. The want to be an innovator, a developer, a networkbuilder.
The mobile platforms the make these days are not only going to SE, but also to LG and Sharp.
Sadly, I don't think we will ever see Ericsson back in the phone shops as an end-product.
Proud owner of Benelux biggest Ericsson collection
Still looking for:
Working Ericsson Hedvig, Blue R520m, R320 titan, R320 GPRS and many more..... |
goldenface
Joined: Dec 17, 2003
Posts: > 500
From: Liverpool City Centre
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I somehow doubt SE would be half as successful without the 'crappy' Sony 'sub-branding'.
As difficult as the pill is to swallow for Ericsson die-hards, the Cyber-shots and Walkmans have been the biggest and most successful products in the history of the JV.
Also, to somehow equate the current success of SE with that of Sony, as if somehow Sony is to blame for the current situation, is quite frankly a load of old bollocks. How on earth can anyone, who isn't an employee, presume to know what goes on behind closed doors and also what part of the words Joint Venture is so difficult to understand?
Both Sony and Ericsson are quite happy to suck up the millions of pounds in financial dividends from the JV so they should equally be prepared to take their fair share of the heat when things aren't so rosy. After all, thats what a JV is all about.
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Bonovox
Joined: Apr 13, 2008
Posts: > 500
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Was it not Ericsson who was the innovation behind new technology years ago. And Ericsson did miles better than Sony ever did with mobiles back in the day. Yes they are both most likely to blame but Ericsson are by far the better when it comes to mobile tech. Old Sony phones were pathetic. |
carkitter
Joined: Apr 29, 2005
Posts: > 500
From: Auckland, NZ
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I also don't think  will make it's own mobiles if it opts out of the JV. SE is the closest fans will get to the so called "good 'ol days".
It easy to be seen as an innovator in the early days of a 'new' industry such as mobile phones but now that the industry has matured, it's a little harder me thinks. 
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Rishone
Joined: Jan 08, 2008
Posts: 212
From: Doha - Dubai
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Am with you SONY, lets screw Ericsson and release a Monster phone with all your brand stickers on it. A Cybershoot Walkman Handycam PlayStation Bravia (or Trinitron, if Possible) in 'Rolly' formfactor. 
[ This Message was edited by: Rishone on 2008-08-30 09:52 ] |
Dogmann
Joined: Jan 29, 2006
Posts: > 500
From: London England
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@Carkitter
Do you even think about what you are saying before you hit post? as you saying this is the biggest load of rubbish ever you can't seriously believe it can you?.
"It easy to be seen as an innovator in the early days of a 'new' industry such as mobile phones but now that the industry has matured, it's a little harder me thinks."
Are you serious there is more innovation now then there was in the early days as back then phones did so little. Now they do so much and keep on getting new features well most do, SE seem to have given up on this idea as obviously believe it's to hard and no one wants or need these progression of features which may be yet another reason why they continue to churn out just face lifted products. Whilst all around other manufacturers continue to add features and improve spec's.
Marc
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Nokia E90, 8GB SDHC, Seven, Tom Tom 6
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[ This Message was edited by: Dogmann on 2008-08-30 10:00 ] |
bahraini
Joined: Nov 27, 2001
Posts: 361
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well
wat if Sony want to take over the whole thing??
maybe thats wat they were planning all the time
we all know Sony mobiles never was big hit, so they used Ericsson
to get into worldwide
so now they have loyalty,
the experience, and the name..
all wat they need is to convert all these things into sony..
of course after making the company go down
so it will make it easy for them to take it..
by the way, i think Sony CEO will be kicked from Sony soon,
these days he made 2 provocative announcement,
this one, and another one about PS3
he is really good in making ppl so angry:P
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[ This Message was edited by: masseur on 2008-08-31 15:07 ] |
cristiano
Joined: Feb 15, 2006
Posts: > 500
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btw
will  ever try to release mid-end mobiles with good prices??
coz there's no mobile from which is cheap and good
from nokia they have 3600 slide which is new and cheap
at the same price nothing from
they are way too expensive these days not like k750-k800 day's
that's one big reason why many customer decided no to buy |
goldenface
Joined: Dec 17, 2003
Posts: > 500
From: Liverpool City Centre
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Carkitter is right. The industry is much more competitive. There are huge players to contend with today. Apple Inc is formidable, as are the Koreans. I'm so glad an ex Sony Corp chief has taken the reins at last. Go Dicky!
This message was posted from a K850i |
bart
Joined: Feb 03, 2002
Posts: > 500
From: Flanders
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On 2008-08-29 18:04:46, goldenface wrote:
I somehow doubt SE would be half as successful without the 'crappy' Sony 'sub-branding'.
As difficult as the pill is to swallow for Ericsson die-hards, the Cyber-shots and Walkmans have been the biggest and most successful products in the history of the JV.
Also, to somehow equate the current success of SE with that of Sony, as if somehow Sony is to blame for the current situation, is quite frankly a load of old bollocks. How on earth can anyone, who isn't an employee, presume to know what goes on behind closed doors and also what part of the words Joint Venture is so difficult to understand?
Both Sony and Ericsson are quite happy to suck up the millions of pounds in financial dividends from the JV so they should equally be prepared to take their fair share of the heat when things aren't so rosy. After all, thats what a JV is all about.
Does branding mather that much? the W800/W810 would've sold without the walkman logo, the same goes for the K800/810.
Quickshare, another brandname, originally made by SE, whats it worth today, nothing.
Look at the branding today, we see cybershot branding on phones with averedge cams, which will make the cybershot name look bad for SE and Sony.
Overbranding is bad, expanding the range of phones is good, but make sure you do it wisely, not lauchinig 3 phones that are the same but without branding, add more features then lauching a phone with less on it then the previus model.
The influence of Sony is having more and more impact on sales, for SE and Sony, in the negative way that is.
With Ericsson and Nokia gone: we must keep their spirits alive and buy JOLLA or YOTA | |
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Posted: 2008-08-29 13:25
