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Nokia unveils SIX new phones. |
Orka
Joined: Jan 01, 2002
Posts: 310
From: Greece
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I couldn't agree more with Knut.G. and djk.
Although I believe that  has good quality control, or at least acceptable. I think its major problem is poor marketing ( although they offer great after sales services). Look 7650 for instance: a huge thing, lucking basic funtions compared to t68i and of course presented 1 year later than did with t68. I have to say though that they position it very well in the market, with good advertisments of every kind and the result is that people believe that this is a great hi-end phone. It has nothing more than t68.
Regarding the 6 new phones from Nokia, I cannot understand why they offer almost the same product with some minor alternations among these models. All these models and 7210 are identical, share the same software, and more or less the same design. I am really confused by this movement. For example, the major difference of 7210 and 6100 is the weight (7210=84gr. 6100=77).
Obviously all these models belong to the same family. I have to admit though, that 7250 seems to be good since it has the camera on it and of course the features of the rest models. According to my opinion, Nokia has no need to offer so many variations of the same product. I mean, that is would be better to have 7250, 7210 or 6100 or 5100. The later three models are almost the same.
Give for example, a good reason, to preffer 6100 from 7210 or 5100, or compare for instance 7250 with 8910i, which one do you preffer? I preffer 7250 cause it has more features it is a better package and according to my opinion more elegant.
I believe that there is no room for so many models almost identical. 7250 seems good with integrated camera and good features. After a year and more 's t68 has a competitor!!!! Well done Nokia.! | |
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Ruvjet
Joined: Mar 22, 2002
Posts: 268
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Fact nr. 1:Nokia sold 650 000 SYMBIAN handsets in Q3 2002. That includes the communicator, so that means less than that total is 7650. These are the only sales numbers I can find, so unless u dig up some links to actual sales numbers, these are the only official ones.
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They mentioned something about shipping 1 million 7650's in todays webcast.
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T300 is the new killer phone in the "youth market" and Nokia has nothing to compete with it.
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They have the 3510i
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They were almost last to produce a small factor colour GSM phone
They were almost last to introduce MMS into their handsets
They followed SE's 2 year old attachable camera approach
They have innovated nothing in using camera with MMS, again following SE's lead.
They were almost last to produce a functioning Bluetooth phone
They innovated customization of the phone, only to not develop it further since the 6110.
They were last to the market with a Bluetooth headset
etc....
Do u seriously mean they are a innovative company?
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Innovation doesn't neccesarily = market share or profit.
Which is what nokia are all about.
Market share and profit. |
djk
Joined: Oct 06, 2002
Posts: 217
From: Hong Kong
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Quote:
| I think its major problem is poor marketing ( although they offer great after sales services). Look 7650 for instance: a huge thing, lucking basic funtions compared to t68i and of course presented 1 year later than did with t68. I have to say though that they position it very well in the market, with good advertisments of every kind and the result is that people believe that this is a great hi-end phone. It has nothing more than t68. |
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oh yes. this is a good point.
nokia has extremely good marketing strategy, while SE has poor...
but i think they are improving. at least, for t68i.
[ This Message was edited by: djk on 2002-11-04 16:48 ] |
ryanzb
Joined: Sep 27, 2002
Posts: 55
From: | :morF
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now this is what you call a thread!
anyways, what i don't know is why Nokia keeps on releasing and releasing a million phone models instead of making a single phone type with a long list of unique features. they must be worried that selling less phone models mean less sales. |
Deltayoda
Joined: Mar 03, 2002
Posts: > 500
From: Los Angeles, California
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Pretty soon we can all use our new Nokia phones as doorstops after they begin releasing one model every month, hehe. |
Knut.G.
Joined: Mar 12, 2002
Posts: 149
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I can't get the quote thing to work, so I'll do it manually, hehe.
Written by Ruvjet
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They mentioned something about shipping 1 million 7650's in todays webcast.
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Well then this is even worse than the 3 million superG suggested.
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They have the 3510i
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Forgot about that one, seen like 20 new phones from that company, that one slipped my mind. I still think the T300 has the upper end on this one after reading the specs tho, but that doesnt always matter. Nokia will sell a lot of this one.
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Innovation doesn't neccesarily = market share or profit.
Which is what nokia are all about.
Market share and profit.
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My point there was to counter SuperG's statement, that Nokia is so innovative.
But I still think you are wrong on this one. Innovation was what got Nokia where it is today, through exchangable faceplates and exchangable ringtones and backgrounds. The reason I think Nokia now will fail, is just like Ericsson in the mid 90's, they stopped innovating. Pure and simple. Nokia is now where Ericsson was, and they have been extremely slow to take on current trends.
Nokia will never fail as a company, but IMHO their market share will go into a strong decline. To justify their 30-40% marketshare they really have to have a product(s) that completely crushes the competition. They dont. They are not even close. They are at best, on equal terms. In a few years time, Nokia will have about 20% of the market, the rest divided between the other phone makers.
The above is only my opinion of course.
-Knut
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Ruvjet
Joined: Mar 22, 2002
Posts: 268
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But I still think you are wrong on this one. Innovation was what got Nokia where it is today, through exchangable faceplates and exchangable ringtones and backgrounds. The reason I think Nokia now will fail, is just like Ericsson in the mid 90's, they stopped innovating. Pure and simple. Nokia is now where Ericsson was, and they have been extremely slow to take on current trends.
Nokia will never fail as a company, but IMHO their market share will go into a strong decline. To justify their 30-40% marketshare they really have to have a product(s) that completely crushes the competition. They dont. They are not even close. They are at best, on equal terms. In a few years time, Nokia will have about 20% of the market, the rest divided between the other phone makers.
The above is only my opinion of course.
-Knut
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I have thought for a while that Nokia's market share would start to decline, but it doesn't happen.
Nokia have decided (and it has been proven by T68i) that one product that 'crushes the competition' is not enough. T68i has not been enough to sustain market share alone, falling from 11% to just over 5% in the time its been released.
If a customer walks into a shop without any preconceived ideas, sees 6 Nokias and 1 or 2 from every other manufacturer, the odds are far higher that they will walk out of the store with a Nokia.
You say Nokia are now where Ericsson were. This is not quite right.
The handset market is now a replacement market, wheras when Ericsson were in control people were buying their first handset.
A lot of people that own mobiles are not technologically minded, and when they go to upgrade, will not even consider changing from Nokia and learning how to use there phone again. they will just stick with what they know, unless someone shows them something else that is amazing. Because of the power of the brand, a lot of people think Nokia'a are the only phone worth having.
Not everyone spends their time analysing facts and figures on web forums. |
decoy7
Joined: Feb 06, 2002
Posts: > 500
From: NW London
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my 2 pence:
to be petty i though ti'd address this comment 1st:
"Proof:The Nokia 5110 was the same as the 6110, but without the IR port. If u changed the software and got a new face, a 5110 could become a 6110."
from memory my 6110 had these additional features over the 5110:
1. additional phone memory for contacts.
2. ability to receive personal ringtone.
3. infrared.
4. much lighter.
may not sound like a lot, but please post details of the equivalent Ericsson phone that came close to being compared to the 6110 for features...i think you'll find there's none.
all this talk about SE make the best high end phones is nonsense, what you need to get in your heads is SE made the best phone on the market in the form of the T68/T68i...get over the achievment and progress please...no apologies for offending anyone who has a different model but all the other SE handsets are sh**.
advice: it was mentioned long ago that you shouldnt support phone brands like football teams and now here most of you are unable to come to terms with the fact that the same brand you been slagging off for months has returned serve with a few aces...poor you...continue blabbing on your crap about the P800 brick if you wish but i think its all been said in Nokia's press release. |
Knut.G.
Joined: Mar 12, 2002
Posts: 149
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What you need to consider is the delay this effect has. It takes a long time for consumers to change their brand awareness.
I still stick by my opinion, but I will add something I forgot. Unless Nokia does something about the path it is on today, a few years down the road, the marketshare will decline sharply. The keypoint here is if they act on it.
Remember that Ericsson sold a lot of phones still, even after review after review choosed Nokia handsets. They paid for their mistakes several years down the line, and then it was too late.
And when I say Nokia is today where Ericsson is, I'm not talking about the market, I'm talking about their dominance. Nokia needs to justify their high marketshare. This isn't like Microsoft, where they can sleep tight knowing that 99% of all the PC's sold are running MS software.
Nokia is still a hardware company, although they do not like that, cause they see the problems I state here. That is why they have started licensing Series 60 to other manufacturers, they WANT to become an OS company, and define the standards that way.
By ruvjet:
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Because of the power of the brand, a lot of people think Nokia'a are the only phone worth having.
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And you dont think the Nokia brand weakens when they are at a party, showing off their new 7210, and then a guy with T68 shows the Matrix screensaver, with everybody going "That was cool!! Matrix!!!!"?? How do you think Nokia got big in the first place? Ericsson was among the top 3 brand names too you know.
By ruvjet:
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Not everyone spends their time analysing facts and figures on web forums.
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That is the whole point. I work as a salesman, people dont want options, they dont want a million different variations. They want the choice to be easy. Choosing between 6 almost equal phones is not. I have years of experience on this, and regular joe always gets confused. That is the beaty of T68, the only thing it is missing is exchangeable faceplates, but the inside is good for every demographic.
One phone can carry a company. Remember that SonyEricsson is doing ok financially. I bet that 5% marketshare is 70% T68, and that's a helluva lot of expensive phones.
-Knut
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Dark_Man_zo
Joined: Oct 25, 2002
Posts: 5
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Nokia 8910i
http://www.telfon.net/ezine/info.php?brand=nokia&model=8910i
Nokia 7250
http://www.telfon.net/ezine/info.php?brand=nokia&model=7250
Nokia 6800
http://www.telfon.net/ezine/info.php?brand=nokia&model=6800
Nokia 5100
http://www.telfon.net/ezine/info.php?brand=nokia&model=5100
Nokia 2100
http://www.telfon.net/ezine/info.php?brand=nokia&model=2100 |
Ruvjet
Joined: Mar 22, 2002
Posts: 268
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One phone can carry a company. Remember that SonyEricsson is doing ok financially. I bet that 5% marketshare is 70% T68, and that's a helluva lot of expensive phones.
-Knut
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You make some very good points, especially about the Matrix screensaver at the party, but we are going to have to agree to disagree on this one. I honestly don't think one phone can carry a company. You need to have at least 2-3 options, if only for design purposes. For everyone that complained about 8310, they gave them 6510. For everyone that didn't like 7210, they gave them 6610. Everyone that didn't like the T68i..... probably bought a Nokia.
I really hope can refocus and turn out some amazing high-end product before the end of the year, but I don't think it is likely. |
bart
Joined: Feb 03, 2002
Posts: > 500
From: Flanders
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trust me will soon introduce new phones and an update of a phone that's already on the market. wich one i can't tell because the phone is being updated to an new Txxxi desing because it sells great. |
Ruvjet
Joined: Mar 22, 2002
Posts: 268
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On 2002-11-04 20:01, bart wrote:
trust me will soon introduce new phones and an update of a phone that's already on the market. wich one i can't tell because the phone is being updated to an new Txxxi desing because it sells great.
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When is soon?
A week?
A month?
And if they introduce now, when (bearing in mind P800 debacle) will they be on sale? |
manuela
Joined: Aug 18, 2002
Posts: 110
From: Austria
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NOKIA--- we love you,thanx GOD that you exist!!! SE fun-club members are dying from anger=jelous!!! SEEeeee it is your LAST-CHRISTMASSSSSSSSSSSSSSSSSSS |
Orka
Joined: Jan 01, 2002
Posts: 310
From: Greece
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On 2002-11-04 20:30, manuela wrote:
NOKIA--- we love you,thanx GOD that you exist!!! SE fun-club members are dying from anger=jelous!!! SEEeeee it is your LAST-CHRISTMASSSSSSSSSSSSSSSSSSS
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Don't you see that this conversation is serious? It would be good idea to keep a good level when discussing different things.
If you want to have fun, try something else, not this particular topic.
I don't thing that anybody from the participants has problems with nokia phones neither feels jelousy. After all, we spent our money on buying several phones.... What can stop a rational customer from choosing each time the phone which suits its needs?
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Access the forum with a mobile phone via esato.mobi
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Posted: 2002-11-04 17:23
