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Brand loyalty! |
Diffused
Joined: Apr 13, 2007
Posts: 62
From: India
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Brand loyalty is all well and good, but I'm not going to spend a ton of cash on a phone that doesn't have the features I want or need over one that does in the name of brand loyalty.
Ever since I switched to SE, I haven't looked back, but the phones they've been putting out haven't impressed me that much. This has all to do with the fact that they mix and match features depending on the model branding.
I currently have a K790 and would have loved to get a W910, but for the camera and a few other niggles. It would have been the perfect phone for me if it had the same cam as the K790, and the price was just about right. Same goes with the W890 - they put in a good cam unit but without auto-focus or an flash/LED. Or the lack of Edge/3G on the same phone prior to the K850.
These things tend to irritate. This is why I've been recently looking at other brands. I'm spending money and I want the best bang for the buck. Brand loyalty be damned. | |
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sranjanm2002
Joined: Jun 15, 2005
Posts: 271
From: Jaipur , Rajasthan , INDIA
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Brand Loyal people are like that :-
You know that New N82 has many advanced features like WiFi UpnP and GPS in built. You crave for it but still won't buy. You will wait for the Next Sony Ericsson Line-up. You can wait for it coz you know that there is no emergency to buy N82. You know that only Sony Ericsson label would give you satisfaction that none other can give. You know that if you buy N82 than you might be happy from outside but somewhere in your heart you'll be still unsatisfied coz its not Sony Ericsson.
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BBS
Joined: Nov 02, 2002
Posts: 202
From: Hong Kong
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Comparing a brand name to family members and friends is totally nonsense. For me, priority should be functions, features and user interface according to actual need and preference, battery life, price etc., not blind date with brand loyalty.
I have been loyal to SE so far with my last phone being P990 which is trying to shift my loyalty to SE some where else. Actually it is not the phone that is the problem, it is the SE attitude which tells me don't look for SE phone any more. I knew the existing problems with the phone when I bought it but did not know that SE will be so reckless and abandon its customers so early. May be my next phone will still be from SE but the reason behind it will not be brand loyalty. I am (also may wife and children) used to SE UI and accessories I have will most probably be compatible with future phones.
I have bought two non-SE phones so far. My first phone was Nokia and the second non-SE phone I bought as Samsung for my father. Actually I liked the Samsung UI better than SE UI.
[ This Message was edited by: BBS on 2007-12-26 05:45 ] |
Red_Rach
Joined: Jan 20, 2004
Posts: 424
From: Manchester, UK
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I used to have brand loyalty for SE. However in the last couple of years I just don't think they are keeping up the pace with other manufacturers and now I seem to enjoy using Nokia phones more.
T68i - T610i - K700i - 6230i- D600 - W800i - K800i - N95 - KU990 |
islandprd
Joined: Nov 29, 2007
Posts: 176
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On 2007-12-25 21:12:18, mweb6161 wrote:
however, it never ceases to amaze and annoy me as regards the number of people who have abandoned SE and now spend all their time slagging that brand off.
I always laugh at the newbies who purchase the latest whizz-bang device at £500 and in their opinion EVERYBODY elses choice of phone and brand sucks
So i raise my glass to all the SE stalwarts on here in the knowledge of great times past, and great times that lay ahead. 
I am totally with you on those issues and raised my glass to you and others
However I must shamefully admit that I am not blindly loyal to the SE. I have and still will spend my money to whatever brands that able to give me the functions at a price I am willing to spend. Whether I ended up like it or not is another issue
Again I must say I do have brand’s preferences (instead of loyalty) on various diff products. I would give a priority to the product offered by my preferred brands rather than those that are not high in my list.
The good experience with SE products previously has somewhat put it quite high in my preferred list. Why? Maybe because the easiness of the product, or maybe because the familiarity, or maybe because the design, or maybe the wonderful people who are SE users and who are more willing to share their expertise in SE forums like Esato, I just cannot simply to pin-point on one good reason
The recent glitches (problems) with SE has somewhat erode my high preferences toward SE. So shame on me for such defer loyalty
make the basic mistake of throwing the baby out WITH the bathwater.
Each SE model has merits and demerits, inanely tarring them all with the same brush is something you in particular are world class at.
Lol imagine how many innocent babies have become the victims of such act lol
[ This Message was edited by: islandprd on 2007-12-26 07:47 ] |
deluded
Joined: Sep 14, 2005
Posts: > 500
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I would never buy a phone just because it's from a certain manufacturer. But it's highly probable that I may shun certain manufacturers because of bad past experiences or negative reviews. I like the SE UI, and would prefer to stick with SE if I could, but ultimately, brand loyalty is the least of my concern. I doubt any manufacturer would give two hoots about who have been sticking with them or have been defending them against criticism.
Of all the things I've lost, I miss my mind the most. |
MattJ
Joined: Mar 30, 2004
Posts: 29
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As someone earlier put it, "Brand Loyalty = Blind Loyalty". It's your money and you have the right to get the best from any manufacturer. I too was an avid SE fan but was turn off by their offerings due to better phones from other manufacturers such as Nokia. It is not that because of this we hate SE but until the day SE got their act together, I for once might buy their phone again. Not brand loyal but intelligent to pay your money where it should belong. Hopefully SE gets off the block better in 2008...... |
Matteus
Joined: Oct 20, 2002
Posts: 372
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Most are blind and dont recognise the revolution of touchscreen. The brand must not be a religious obsession. If there is not a reasonable touchscreen, forget the brand,
because non-touchscreens will be the big loosers
next year. I using a 150€little touchscreen phone from China, but dreaming of W960i. So dont be like religious lunatics: try a touchscreen of different brands. Be modern.
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QVGA
Joined: May 23, 2006
Posts: > 500
From: Pakistan
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brand loyalty? what is that? who is out of their mind to be brand loyal? you're comparing loyalty to a sports team with a loyalty to a brand that which we PAY to use? do you pay to support your fav. team? is money of no importance to you?
when i pay for something, i expect to get exactly what the manufacturer says i will get. if i want to upgrade that product, and some certain brand isnt fulfilling my needs, why the hell would i opt for it? Do i own that brand? Is it my daddy's brand? What is SE? Is it a real life living specie that i have to stick to and show my love and affection to by throwing money at its useless products to show this so called 'loyalty'? If W800 made me love SE, then anything after that made me loathe it! I would say to hell with SE and their BS product line! I like nokias now because they fulfill my needs, not because i'm in 'love' with nokia or not because i'm 'loyal' to it.
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Alpha Trion
Joined: Sep 06, 2007
Posts: 197
From: Midlands UK
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Posted this in another thread (sorry guys SE blew it) but feel its VERY apt for this one too!
Hi guys
After reading countless posts about SE vs Nokia vs Samsung etc "SE is better because of this", "Nokia are worse because of that" etc etc people should realise that in this day & age IT DOES NOT PAY TO BE A LOYAL CONSUMER TO ONE PARTICULAR BRAND. Yes maybe we've all had particular issues (good & band) with a certain brand (phones & other products) & swore that we wouldn't go back to using that service/product/phone etc. But surely as a consumer we buy what we need, to suit our needs at that particular time.
For instance i've owned samsungs, nokia's, SE's (even motorola's!!) & at no point did the brand come into. I owned these phones because that particular model offered me the best camera/specs/size/weight/useful features etc that was on the market within my budget at that particular time, (well maybe not the motorola!).
Well I guess what i'm trying to say is "shop around", don't neglect a Nokia phone that may tick all your needs purely because its a Nokia & end up with an inferior SE model purely cause its "SE" (or vice versa).
At the end of the day you're only screwing yourself over. |
MWEB
Joined: Feb 13, 2005
Posts: > 500
From: somewhere nicer than you
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On 2007-12-26 22:24:40, QVGA wrote:
brand loyalty? what is that? who is out of their mind to be brand loyal? you're comparing loyalty to a sports team with a loyalty to a brand that which we PAY to use? do you pay to support your fav. team? is money of no importance to you?
when i pay for something, i expect to get exactly what the manufacturer says i will get. if i want to upgrade that product, and some certain brand isnt fulfilling my needs, why the hell would i opt for it? Do i own that brand? Is it my daddy's brand? What is SE? Is it a real life living specie that i have to stick to and show my love and affection to by throwing money at its useless products to show this so called 'loyalty'? If W800 made me love SE, then anything after that made me loathe it! I would say to hell with SE and their BS product line! I like nokias now because they fulfill my needs, not because i'm in 'love' with nokia or not because i'm 'loyal' to it.
Of course you pay to support your team, Kits, season tickets and the like all cost money.
You either believe in and understand the concept/ideal of loyalty or you dont.
In my generation Loyalty was a valued commodity, nowadays people switch allegiance at the drop of a hat (or the introduction of a new product).
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Superluminova
Joined: Feb 24, 2002
Posts: > 500
From: ...Mummies Tummy!
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I must admit i think brand loyalty is rather naive, if there is a better offer or device thats suits me i'll take it every time irrespective of brand.
OBEY GAINT |
swinger
Joined: Dec 25, 2007
Posts: 34
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On 2007-12-25 21:12:18, mweb6161 wrote:
Esato has a reputation for being supportive of Sony Ericsson, and quite rightly so, i have had an SE phone in my collection since the T68 and i am quite happy with the W950i & W880i that i own now.
The w960i & P5i bode well for future purchasers too, however, it never ceases to amaze and annoy me as regards the number of people who have abandoned SE and now spend all their time slagging that brand off.
Loyalty is a dirty word nowadays, would you forsake your favourite football team because they had a few bad results or had a bad season, i should bloomin well hope not!!.
I always laugh at the newbies who purchase the latest whizz-bang device at £500 and in their opinion EVERYBODY elses choice of phone and brand sucks, the mobile market is like the tide, it ebbs and flows constantly to and fro in favour of a variety of manufacturers.
So i raise my glass to all the SE stalwarts on here in the knowledge of great times past, and great times that lay ahead.
u can't tolk about Brand loyalty in report him to SE becausre his the fader of cell phone and smartphone ( ERICSSON R380 ) ericsson invent the cell phone and bleuthooth tech too, he introuduce tacticl screen in cell and color ,camera and vidio also .in colaboration whit Sony the big electronics company he contunous in this way. |
MWEB
Joined: Feb 13, 2005
Posts: > 500
From: somewhere nicer than you
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On 2007-12-27 18:06:42, Superluminova wrote:
I must admit i think brand loyalty is rather naive, if there is a better offer or device thats suits me i'll take it every time irrespective of brand.
I disagree Super, let me tell you something, on our website (mobile-review) i have witnessed the following scenario thousands of times over the years.
Some phone users are like fish in a shoal, they move, en mass to the latest/greatest device thats just out.
6230 users moved to k750i, etc i could give you dozens of specific examples TBH, these are people who shout from the rooftops about how wonderful their device/brand is, but as soon as something better from someone else comes out, they sing from a completely different hymn sheet .
now THATS truly sad IMO!!
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Wuz
Joined: Nov 01, 2002
Posts: 319
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On 2007-12-25 21:43:34, Dogmann wrote:
Hi all,
Well sorry but you are both completely and utterly wrong and i have never heard such rubbish for ages, yes there is nothing wrong with brand loyalty but as a consumer it is completely and totally counterproductive to limit your choice of devcie by one brand and to preclude all other devcies just for a badge. Remembering of course that most of us pay for our devcies and the support we receive for them.
I am pretty sure over the last 20 odd years i have owned used and tested more devcies from Ericsson and SE than most and there was a good reason to. As for most of that time Ericsson and then SE offered and continued to offer the best and most innovative devcies where quality and reliability were a given as was support.
But from the release of UIQ3 to date things have changed and not for the better and until such time as things return to how they were and should be i for one will not return and i am not alone in this view either.
Now if you or others believe this makes me traitor or any other such nonsense that is just ridiculous but your opinion. I think i am just a smart consumer and buy what suits me at the time and from company's that give me the customer service and support i have paid for currently this is something that SE are failing to do and until it changes i will not buy an SE devcie again. Hopefully under the new CEO and the launch of the P5 things will once more return to how they were and should be.
Responding to the Open letter and the 10 questions Mizzle forwarded would be a good start as i am eagerly awaiting both of these and if there just reamins silence that will not be a good sign to me.
Marc
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[ This Message was edited by: Dogmann on 2007-12-25 20:43 ]
I agree completely with this.
How can you begin to compare phone manufaturers with football teams in terms of brand loyalty. The very term 'brand loyalty' is misguided.
The day SE, Nokia or any other phone manufacturer starts to reward loyal consumers with dicsounts off the next phone... then maybe, just maybe. Until then, however, its a brand ...plain and simple!
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Posted: 2007-12-26 03:12
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