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Why not an 'entry level' or 'value' brand for SE? |
*Jojo*
Joined: Oct 15, 2003
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The T230 is a cheap fone . . . as of the moment we just have to settle with the J-series  Nice idea - Sammy, maybe  will come up with something with this thought 
[addsig] |
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max_wedge
Joined: Aug 29, 2004
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From: Australia
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hmmm, okay, I get where you are coming form now. I don't entirely agree that the cheap handsets from SE are deficient aesethetically. I like looks of the J200i as a phone (if I had to settle for such a basic device - heaven forbid!). T290 etc getting a bit long in the tooth design wise.
But I think the biggest factor is that SE have only started to target the low end recently, so it will take another year for the market to absorb the fact the SE have nice looking low end models with basic features.
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dancingfate
Joined: Sep 25, 2004
Posts: > 500
From: Jakarta, Indonesia
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I got the point and agreed with sammy_boy.
As this thread mentioned "the developed world", I would say that it was reported here in Indonesia that the best seller mobile phone is still Nokia 2300 since years ago till today.
Even SE J230 can't beat that old Nokia thing.
The second best seller currently was Nokia 6600.
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max_wedge
Joined: Aug 29, 2004
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From: Australia
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yeah but SE have only just started bringing out large varieties of handsets. Until very recently they brought out virtually only one model per targeted market, now they are taking the Nokia strategy of a smattering of choices ion each market segment. Once this strategy kicks in, they will start to seriously gain ground on Nokia.
Nokia can no longer rest on their laurels mates 
This is why I don't fully agree with Sammy_boy, because what he is saying is true of the "old" Sony Ericsson, it's not where they are at now. SE have changed their market strategy radically in the last year, in case anyone failed to notice the 14 odd phones they've released in the last twelve months. 
What Sammy_boy wants is very close around the corner IMHO.
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[ This Message was edited by: max_wedge on 2006-07-14 03:47 ] |
shaliron
Joined: Jan 15, 2006
Posts: > 500
From: Melbourne, Australia
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I agree that a replacement for the J series is needed. The J100, although cheap, is pretty useless. If it is meant for targeting the young ones and old ones, then they should've gotten rid of the colour screen in favour of a more readable B&W one. It isn't really too attractive either, and the keys are too tightly packed, a big no-no in simple phones. The only succesful one is the Z300, which although isn't in the J series, was a low end phone. And it was successful because it looks expensive, it looks nice. The J series all look the same to me, nothing outstanding. They should release someting like the 6030. Looks like a business phone, but simple underneath.
And one of the huge flaws of the J series is reliability. I've heard loads of stories of the Jxxx's keypads and joysticks just not responding, the phone hanging etc. Nokia phones are reliable. People in this market range want a phone that'll last. People who buy budget phones only want them to call and sms, can perhaps the odd show off. A radio in the J230 is not enough to entice consumers.
A wooden spoon is a spoon made from wood. Source: WikipediaWinner of: Best Thread (Huge SE Portfolio) 2007, Best Post (Huge SE Portfolio) 2007, Best Signature 2007, and 2nd Best Nickname 2007. |
Netheril
Joined: Jul 14, 2006
Posts: 16
From: Jhb, South Africa
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I agree that for SE to effectively compete with Nokia they have to have a strong budget series. The specs of the J-series don't matter much until SE actively promote it. No one I know has even heard of the J series to begin with. It really comes down to marketing. |
msmmsm
Joined: Sep 03, 2003
Posts: 187
From: Edinburgh
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Having got fed up with all the technology they stuff into phones now, with an ever decreasing battery life, I got rid of my K800i and went to Nokia for the first time (until SE release a better entry level phone), I did look at the J100, but for a cheaper price and better spec I got the Nokia 1110 for £40 and the battery life is great being a 900mAh |
Xugaa
Joined: Oct 05, 2005
Posts: > 500
From: Great Britain
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SE have already released many cheaper mid/low end phones. SE don't want to get the look of Nokia where they are most of the time asssociated with cheap and simple phones that like to just sell by the masses, with a few exceptions. SE want to be different and be seen as a quality and genrally pricey phone make. Its like trying to get Ferrari suddenly start making some Ferrari branded Skoda's or Volvo's for the people that can't quite afford the real Ferrari's. There are plenty of cheaper SE phones to buy, so this I think is not an area that SE need to look at.
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Sammy_boy
Joined: Mar 31, 2004
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From: Staffordshire, United Kingdom
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@shaliron - That's exactly what I was saying and the point I was making! From what I've seen the current J series doesn't seem to be very sucessful, something like the Z300 is the way forward, and a 'basic' business phone like the 6030. SE don't have to sacrifice their quality image to make a budget phone!
Make it reliable, ergonomic, and well designed!
"All it takes for evil to flourish is for good men to do nothing" - Edmund Burke
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max_wedge
Joined: Aug 29, 2004
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From: Australia
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yeah, I gotta admit when think about it, the J series is pretty ugly and cheap. But I guess I think more of K300/K500 as the low end, the budget low end is only starting to be addressed. But sammy_boy you did did mention phones with vga cameras which is not quite budget. If you include phones with "only" vga cams, then that includes K300 et al.
Quote:
| Not necessarily a b/w screen phone, perhaps ones with colour screen but no cam or just a VGA one, bit like they have now but better designed and not rehashes of previous models? |
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The low end of the K series is a little old, but those models are being replaced now.
I actually have come around to you guys way of thinking a bit, but I still think SE are making headway in that area. A year ago similar discussion were being held about how SE would never bring out a decent choice of handsets like Nokia do, but look at them now, compared to before. So I think they have a good handle on what their most important market segments are and how to address them. They are taking a slow methodical approach. That's SE all the way.
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awave
Joined: Feb 11, 2006
Posts: > 500
From: United Kingdom
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for a while i think you could actually get the j200 for nothing with 25quid air time - or it may have been £1.50 or something - on virginmobile through the lifestylerewards backport - the current basic phones being sold through there are:
- Nokia 1101 === £22.49 with £25airtime!!! GOOD BUY!!!
- Siemens AX72 === £26.99 with £25airtime!!! GOODBUY!!!
you can also get the k750i for £116.99 with £25 airtime through the backport!
link is: www.virginmobile.com/lifestylerewards - go to the link and then select 'Check out our phone range' under the 'Blinding Phones' part on the page
there are several other phones on the list aswell
-|- awave
EDIT - i just looked through the list (well selected sony ericsson at the top ) and the J100i came up for £26.99!!! with £25 credit!!!!! that means the phone costs all of £1.99!!! - do these phones basically act the same way as the older Sony Ericsson models did, such as the t200? - do they have built in games (e.g. non-java?) - im rather tempted by the cheapness of the phone - for a backup rather than buying the dreaded Nokia 110-0/1 lol! - well the 1101 does have java but then again...its a mono screen lol  
-|- awave
[ This Message was edited by: awave on 2006-07-14 20:16 ] |
awave
Joined: Feb 11, 2006
Posts: > 500
From: United Kingdom
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i just want to bump! this topic, because its gonna go soon otherwise.....and i want someone to post after what i said above ^_^
-|- awave |
QVGA
Joined: May 23, 2006
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From: Pakistan
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I found the 1100 much better than J200. 1100 has a much easy on the eyes screen whereas J200 has a very low quality colored screen which makes it difficult to read. Plus, 1100 has a solid construction, just like the 3310. |
awave
Joined: Feb 11, 2006
Posts: > 500
From: United Kingdom
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Quote:
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On 2006-07-16 11:43:42, QVGA wrote:
I found the 1100 much better than J200. 1100 has a much easy on the eyes screen whereas J200 has a very low quality colored screen which makes it difficult to read. Plus, 1100 has a solid construction, just like the 3310.
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hmm...never tryed - but imo 1100 looks crap really - whereas the J200 could be good. also, i think that sony ericsson phones are more luxary, and you need to take more care over them - and nokia phones, aren't that good - but they stay together well.
-|- awave |
bart
Joined: Feb 03, 2002
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From: Flanders
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what about a retro line??????
phones designed like the T68, T610(without cam), ...
they should have every basic feature like the J230 but should have bluetooth.
this could lead to more higher sales of their bluetooth headsets, cause SE isn't the best seller in that. |
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Posted: 2006-07-14 02:16
