Boys go 007 with their phones and hope to leave women shaken and not stirred
14 November 2006 by axxxr
Forget fast cars and even faster women, new research into mobile phone usage has revealed that the British men now consider their mobiles as important status symbols, particularly in helping to attract the opposite sex.
The research conducted by Virgin Mobile and Sheffield Hallam University reveals that in an age when technology is king, and competition is rife, men see their phones as a tool to help them impress women. The study observed men and women in various different public locations including: restaurants, bars, coffee shops, shopping centres and pubs. It revealed that many men believe that ‘Bond-esque’ phones with gadgets including video cameras and mp3 players will make them more desirable to females. This trend looks set to grow with the release of the new James Bond film ‘Casino Royale’ in November, in which new Bond Daniel Craig is seen using a sleek Sony Ericsson K800i mobile phone. Furthermore, the research which also included focus groups and questionnaire surveys found that in social situations men actively display their phones and its capabilities in a bid to look important and popular. The research suggests that this is done primarily to attract females but also used to show off and gain status with other men in their peer group. The results are the first to be released from research currently being undertaken by Virgin Mobile and Sheffield Hallam University. They have been working together researching the affects of the mobile phone on modern society. Dr Simeon Yates, Director of the Cultural, Communication and Computing Research Institute at Sheffield Hallam University said: "We are really pleased to have teamed up with Virgin Mobile on this groundbreaking research project. The first results reveal key differences in how men and women use their mobiles. We have found that men put their mobiles on show a great deal of the time when in public. One interpretation of this is that mobile phones are used as a vehicle to impress women and show off to other men." Jo Baker, Virgin Mobile said: “We have always known that mobile phones play an important part of the mating and dating game. It’s no massive surprise to know that their status has grown to that of a key pulling aid. We expect with James Bond hitting screens this week, that the amount of men wanting gadget packed phones will shoot through the roof."
Comments On 16 Nov 11:03 JIBJIB wrote Um the last dude made a heap of sense. Anyways unless your phone has an amazing vibrating feature it will never truly attract a women any more than usual. On 15 Nov 19:20 suland wrote True On 15 Nov 19:12 korbindallis wrote K790i for me and a bond theme is doing the trick for me :) On 15 Nov 18:23 Sunny wrote I think it does matter what fone the other person has, it definetly gives you an idea about the person. i can't explain it, but many will understand i hope!!! On 15 Nov 14:18 neonismo wrote That's only true to a certain extent. Lets see, am I going to talk to the pudgy dork with the P990, or am I going to chat up the surfer guy with the Nokia 1600 ... Hmmm?? Not a hard decision for a chick :) On 15 Nov 06:32 rehamer wrote Just imagone your self talking to someone in a bar using "NOKIA 3210" hahahahaha On 15 Nov 01:52 Prom1 wrote Nothing new. Phones have been a status quo from day one - bulky Moto Phones from Miami Vice TV show. Now today part of a womans accessories is the style & colour of her phone (Pink Razr) or a man's prowess sleek, smartphones or what he can do with it. Now the type or brand of cellphone can hook you up in certain social circles, Identify you as part of a clan (yes this is true), or invites to certain social events. So I believe this about sex appeal, yet not entirely based on a phone. On 14 Nov 23:58 Residentevil wrote I agree. On 14 Nov 22:38 DeLa wrote What man wants a woman which admires him for his phone? On the other hand a woman that apears to know a lot about mobiles has a little extra. On 14 Nov 21:52 milmino wrote ROFL Males in UK must be extremely uninformed about women.... |
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