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Author The meaning of SE model prefix's (w, k etc)
max_wedge
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Posted: 2006-02-11 05:32
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I have a theory that the letters used by SE to prefix model numbers (example "w"800, "k"750 etc) are the first letters of descriptive marketing names for each series in Swedish (ericsson's home country).

For example Camera in swedish is Kamera, and the SE's imaging phones start with K. K750, K700 etc. Walkman is a generic (same in swedish and english) eg: W800, W550 etc.

So here are my suggestions for the letter, meaning in english, and swedish:

K=Camera=Kamera (imaging phones)

J=youth=yngling (youth orientated)

M=Mobile=mobil (mobile office)

W=Walkman=(same in Swedish)

P=PDA=(same in Swedish)

T=Talk=Tala (Tala is speak in swedish)

F=Free or joy=fröjd (joy), Fri (free) frivillig (Voluntary)

R=mobile, moveable=rörlig (the start of smaller phones from SE - more portable than previous handsets)

G=GSM=The acronym is the same in swedish.

S=Twist=Sno

Z= obviously Z series are all clamshells. In swedish, Clam = mussla, which can be spelt muzzla to spice it up and make it sound cooler (info from mikekop - in swedish words with s often use Z to make it sound cooler - which we do in english also)

What do you's all think? Am I on to something?

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[ This Message was edited by: max_wedge on 2006-02-21 01:45 ]
rockygali
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Posted: 2006-02-11 05:39
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good job maxie!

its just that... the W series conflicts with S series when we talk of W900..

ei?! S is for swivel or twist... and W for walkman.. W900 seems to be the best of both worlds... is confusing in this part....

anywho, this one is a good post...

cheers!



[ This Message was edited by: rockygali on 2006-02-11 04:41 ]
max_wedge
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Posted: 2006-02-11 06:00
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well, the s series has been dropped for some reason, so perhaps we will see not just the w900, but a k900 as well? With active lense - whoot!!

The twist design may have been incorporated across all series? Or maybe limited to walkman series?
shaliron
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Posted: 2006-02-11 07:52
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Quote:

On 2006-02-11 06:00:03, max_wedge wrote:
well, the s series has been dropped for some reason, so perhaps we will see not just the w900, but a k900 as well? With active lense - whoot!!

The twist design may have been incorporated across all series? Or maybe limited to walkman series?




I think the W550/W600/W900 were just better from a marketing perspective than naming them S550/S600/S900. While they were swivel phones, they were also Walkman phones as well and if they can market them at a higher price by using the walkman branding rather then 'just another swivel phone' ploy.
max_wedge
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Posted: 2006-02-11 08:10
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Yes so in effect the s series was absorbed into the w series (which still has the candybar w800 and w810 remember).

If we see a K900 in twist format it would be interesting, but it's more likely we'd get a candybar K900 (so far there is no 3g K series to rival the w900)
(sc)chronos
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Posted: 2006-02-11 08:39
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I think i heard K is also for candybar.
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goldenface
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Posted: 2006-02-11 08:46
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Very good. I thought s = Swivel and P = Palm :-D .

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max_wedge
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Posted: 2006-02-11 11:16
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I thought swivel too at fist, but if it's swedish words then it doesn't fit since the swedish word for swivel doesn't start with an s. The swedish word for Twist does, it's SNO. Also because of K=Kamera is really obvious, I now think they use swedish words not english to choose the prefix.
goldenface
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Posted: 2006-02-11 11:26
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I think you're cracked the code then max :-D

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max_wedge
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Posted: 2006-02-11 12:30
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it's been bugging me for ages. Especially when they bring out the w series and the K series becomes very obviously the "camera" phone. I'm thinking it has to be either I for Imaging, or C for camera, it just didn't make sense. And the K being phonetically like C as well!

Then I thought of my knowledge of german (limited) and there use of K where english uses C, and that's when I though why not Swedish? So I pulled up an online translator, typed in camera and there if was. Then a tried swivel, that didn't pan out so I tried Twist, and didda boom bidda bang it comes up as an S. The otehrs all seem reasonable obvious too.

Still I may be right off track, knowing marketing they just pulled the letters out of a hat
Amax
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Posted: 2006-02-11 13:10
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the most you say is correct, we also use the word GSM, but there is one thing i cannot understand. the z-word, in sweden we dont use that any often, i just checked in two of my glossarys and it was not even 50 words in each of them. there simply is not any words on z thats fit!!
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max_wedge
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Posted: 2006-02-11 15:01
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awesome thanks for your input. So Z is odd then. Well, the V800 was a vodafone branded Z800, so perhaps it's Z so the name is different but similar to the branded version?

edit: oops forgot about the Z600. Well it had "style-up" interchangable covers to individualise your phone, does z fit that in swedish?

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[ This Message was edited by: max_wedge on 2006-02-11 14:20 ]
khan
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Posted: 2006-02-11 15:13
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Z could probably mean the last line in technology

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michka
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Posted: 2006-02-11 15:32
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z, in my view, means a clamshell phone. And I agree with what I think.
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max_wedge
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Posted: 2006-02-11 15:33
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yes, top of the line. Although now the zed's a little more low brow compared to w900 etc. I also wondered if it's something to do with the clamshell form factor
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