Posted by axxxr
There’s a new software app for smartphones running on the Symbian
operating system that lets you use the phones built-in camera (assuming it has one) as a barcode reader. It doesn’t work with regular barcodes (there are already a few programs like Scanbuy that claim to do that), but it does let anyone embed a URL into a special barcodes called semacodes. We can see why something similar failed with the CueCat that came out a few years ago, since it was only for PCs, but with most cellphones actually typing out a URL is a hassle and anything that saves people some time and trouble is good.
http://semacode.org/
Posted by axxxr
A Tokyo English school goes high tech, using the latest QR barcodes on promotional T-shirts. QR barcodes enable modern cell phones to read the barcode, and jump directly to a mobile website.
Posted by govigov
WoW thats cool... a nice way.. but only mobiles can read it not normal people...
Posted by Residentevil
That technology is five years old. Digimarc started it and called it Media Bridge. You could hold an ad to a digital cam and would be taken to the related website. A new version for phones is in the talks. See more here. http://www.forbes.com/technology/2004/09/13/cx_ld_0913demo.html
Posted by axxxr
Now so popular in Japan that they're showing up on t-shirts and in blog entries, barcodes for cameraphones are finally reaching maturity in the West, reports Eric Lin for TheFeature.com.
"Neomedia was the first company to announce it would launch a barcode-reading price comparison application for cameraphones over a year ago.
This week Scanbuy, which joined the barcode race shortly after Neomedia, has launched a beta application for a number of smartphones, beating Neomedia to market.
Symbian and Treo smartphone users can download and install an application which will allow them to take a picture of a barcode on many books and products and return a price comparison from Price Grabber or Amazon."
http://www.scanzoom.com/consumerapp/
Posted by *Jojo*
@axxxr - Can it read 'barcodes' on tag prices that can be seen in the supermarkets and department stores? Thanks!
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In Memoriam: Christopher Reeve (1952-2004)
Posted by axxxr
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No im afraid it can't read normal retail barcodes as those can only be read by lazer scanners...this barcode reader uses the phones camera lens.
Posted by *Jojo*
@axxxr - Oh yeah . . . 'laser' scanners ! Thanks!
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In Memoriam: Christopher Reeve (1952-2004)
Posted by axxxr
Japanese company Dainippon Printing is trying out a model for magazine advertising that’s transplanted straight from the web. They’re placing product ads in magazines that include QR codes containing a URL; scanning one with your cameraphone will send you to the product site. The advantages? Not much for the poor user, apart from not having to thumb in a URL, but for advertisers it means being able to keep track of clickthrough and completion rates for a specific ad, plus the fact that they only pay out if an ad click results in a sale. Old Media, this is New Media. Shake hands.
Posted by RZ
No im afraid it can read normal retail barcodes and not only be read by lazer scanners. Scanzoom reads regular UPC Barcodes that you see on every product.
http://www.scanzoom.com
http://www.scanbuy.com