Posted by caff
Here is the article from the Taiwan newspaper:
Sony Ericsson, a leading handset manufacturer, yesterday launched the T100 mobile phone that company officials said targets a segment of the market that looks for the device's look and feel rather than advanced functions.
The model does not contain color displays, multimedia messaging (MMS) and other technology-oriented features included in higher-end Sony Ericsson products such as the T68i model. Yet the phone has a design that follows the latest "new visual style" trends, which call for simplicity and elegance.
"This model targets young people who care more about personal style," said Steven Yeh, general manager of Sony Ericsson Taiwan. "They may not demand high-tech features, but rather they want a fashionable handset with a famous brand name and lower price."
"It makes sense that handset manufacturers think of all segments in the market, high-end, low-end and others," he stressed.
The T100 is priced at NT$5,200 without bundling to a particular mobile operator. The T168i, which allows users to take photos with an add-on camera, costs near NT$8,000 when bundled to Taiwan Cellular Corp. and Chunghwa Telecom's MMS.
Sony Ericsson has a 50 percent share in the market for middle- to low-end devices, Yeh said.
The new handset has a look that Yeh said combines the best of European and Japanese handset designs. It is almost rectangular, weighs 75 grams and comes with a LCD monitor with coldly blue backlight.
The device includes enhanced messaging services (EMS) allowing users to stick simple graphics and sounds when sending messages. EMS is a step up from simple text (SMS) messages most mobile users are familiar with.
The T100 has in its memory 30 sets of EMS graphics and 10 sets of ring tones. Users could download more graphics and ring tones from the Internet.
In addition, the T100 allows users to choose from 15 sets of animation to designate incoming calls.
At yesterday's news conference, Yeh also spoke about Sony Ericsson's plans for next year, including launching MMS-enabled mobile phones with a built-in — not add-on — camera early next year.
Guys, have you noticed that from the last paragraph, the SE spokesman said SE will launch MMS-enabled phones with a built in camera early next year !!!!! So there's another built in camera phones other than P800 !!!!!! Cool !!!!!!!
Posted by amagab
I wish the T100 was tri-band...but then I guess it wouldn't be so cheap
Posted by faca
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Guys, have you noticed that from the last paragraph, the SE spokesman said SE will launch MMS-enabled phones with a built in camera early next year !!!!! So there's another built in camera phones other than P800 !!!!!! Cool !!!!!!! |
He was probably only reffering to the P800.
[ This Message was edited by: faca on 2002-11-22 11:19 ]
Posted by DmX
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it says mobile phoneS so they are going to lunch other new phoneS with mms and built in camera
Posted by caff
Yeah,,,,,,, I believe SE will release a camera built in phone other than the P800 soon..........let just hope its coming out soon !!!!!!
Posted by faca
Well, of course they said phoneS, I sure hope that there will be more than only one P800 device on sale.
Posted by caff
Can any swedes translated this into english??
Its an article from mobil.se about the T100:
I Sverige, liksom i den större delen av övriga världen, är det Nokia som dominerar. Nu hoppas Sony Ericsson att T100 ska ta upp kampen med storsäljaren 3310.
Igår redovisade Gartner att Sony Ericsson minskat sin globala marknadsandel från 7,4 procent till 4,8 procent under tredje kvartalet i år.
I Sverige ökar dock Sony Ericsson successivt, enligt Roger Bolander, chef för Norden, på Sony Ericsson. I vilken takt vill han dock inte säga. Inte heller hur stor andel av den svenska marknaden bolaget har.
- Jag kan säga så mycket att vi är klar tvåa efter Nokia. Efter oss är det ett mycket stort glapp till trean, säger han.
Hur stort är då glappet mellan Nokia och Sony Ericsson?
- Det vill jag inte svara på, säger han.
Sverige är det land som Sony Ericsson går bäst i, enligt Bolander.
- Mycket beror det nog på att det är vår hemmamarknad.
Nokia är fortfarande klart dominerande i Sverige. Vad kan ni lära er av dem?
- De är duktiga på att ha slutanvändaren i fokus, de prickar rätt med de modeller de lanserar och de har ett brett sortiment. Nu tror jag de har 21 modeller ute på marknaden. Sony Ericsson har ett smalare segment.
Kommer ni bredda er, så som Nokia?
- Nej, det är svårt att hantera väldigt många modeller från samma tillverkare från marknadens sida, det kan upplevas som att det är för brett.
Däremot försöker Sony Ericsson nu ta upp kampen med Nokia om de prismedvetna användarna.
- T100 vänder sig till ett prissegment där vi inte funnits tidigare och som länge totalt dominerats av Nokia 3310. Nu går den modellen ur tiden och ersätts av Nokia 3410 och 3510. T100 kommer konkurrera med dem på allvar.
Är det svårt att försöka locka över trogna Nokia-användare?
- Ju yngre man är desto mindre lojal är man gentemot ett varumärke.
Varför tog det så lång tid innan Sony Ericsson kom ut med en telefon som T100?
- Vet inte...Ericsson hade ett större fokus på affärssegmentet. Via Sony fick vi bättre balans mellan affärs- och konsumentbiten, säger Roger Bolander.
Posted by swazi
sorry guys looks like the p800 is all we can expect for next year !!!
Posted by t68-voda
I've got one which has a very strange prolem...
but i suggest u to have a look on www.ebay.co.uk
u will find some useful information!!
I'm sure there r more than 10 brand new t68(i)s
Posted by swazi
why post that here
Posted by flawless
The Sony Ericsson T100 will be launched tomorrow here in Turkey end-user price : 145 €
Posted by jlpk007
se is too slow is comin out with new phones..look at nokia...